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Social Media Manager at Company of Animals
The Company of Animals is a well-established pet care company being a leading developer, manufacturer and master distributor of pet accessories worldwide, supplying a variety of distributor, online, veterinary and retail accounts, specialising in training and behaviour. Widely recognised for its strong product innovation and award-winning brands, the Company of Animals’ impressive portfolio includes Halti, Pet Head, Coachi, Baskerville and Pet Corrector. A privately-owned company with sales in over 50 countries, COA has offices and distribution centres in the UK, The Netherlands, USA and Australia.
Position Overview
We are seeking an experienced Marketing Director on a part time basis to provide strategic oversight and guidance on our global marketing initiatives. You will act as a critical advisor to the board, leveraging your expertise to shape the company’s global marketing strategy and drive brand growth.
The role will be UK based with hybrid working and office attendance requirement. This role would be suitable for a professional with extensive marketing career experience, moving into a fractional or part-time work arrangement, 2-3 days a week.
Key Responsibilities:
1. Provide strategic input on global marketing strategies, branding, and customer engagement to align with the company’s goals.
2. Offer insights on emerging market trends, digital marketing, and consumer behaviour.
3. Act as a mentor to the marketing team, fostering leadership and best practices.
4. Collaborate with regional teams to develop innovative local marketing plans and consolidate them into a coherent, effective global strategy to strengthen brand positioning.
5. Oversee the company’s digital capabilities, including website, E-commerce and digital media.
6. Guide performance measurement of marketing initiatives and ensure ROI optimization.
7. Ensure marketing strategies align with the company’s vision, values, and compliance requirements.
8. Review marketing budgets and advise on appropriateness to meet business objectives.
Qualifications:
1. Proven experience in senior marketing roles and strong grasp of business and marketing strategy, ideally at a board or advisory level.
2. Expertise in international brand management, digital marketing, and market analytics.
3. Strong understanding of consumer markets and trends, ideally within the pet industry.
4. Ability to challenge and contribute to strategic decision-making with a collaborative approach.
5. Exceptional communication and leadership skills.
To apply, please email: hr@wearecoa.com
Seniority level
Director
Employment type
Part-time
Job function
Marketing and Sales
Industries
Manufacturing
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