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Outbound growth

Evesham
Switch Jam Digital Marketing
Posted: 16 February
Offer description

Switch Jam is a B2B marketing agency working with SaaS, software, and specialist B2B companies.

We are looking for an Outbound Growth & Automation Manager to operate and optimise our outbound growth engine.

The core ICP model, classification logic, booking flow, and overall strategy are already defined. Your responsibility is to run, maintain, and improve the outbound and automation systems that generate qualified meetings.

This role supports both Switch Jam's internal growth activity and selected client-side outbound campaigns.
You will work closely with the founder and the Campaign & Content Manager to ensure outbound and nurture activity runs consistently, accurately, and without disruption.

Key Responsibilities

1) Outbound Engine Execution
Run and maintain ICP-aligned prospect lists
Operate existing Python classification script to segment SaaS vs AI SaaS vs Enterprise software
Pull and filter contact data from Cognism / Apollo
Enrich and structure data where required (e.g. Clay)
Upload, tag, and segment contacts correctly in CRM
Build, manage, and optimise cold email campaigns in Instantly
Ensure outbound activity runs consistently and does not stall
Own reply handling workflows and ensure qualified meetings are booked via existing website form
Target: 10 qualified meetings per month (internal activity baseline)

2) Automation & Nurture Execution
Build and maintain ActiveCampaign sequences aligned to outbound campaigns
Ensure cold outreach and nurture flows are correctly sequenced
Maintain tagging, segmentation, and workflow integrity
Use or equivalent tools to connect and maintain automation processes
Debug automation or trigger issues independently

You won't be responsible for defining messaging or high-level strategy, but you will be accountable for accurate execution.

3) Deliverability & Risk Control
Maintain safe sending practices within Instantly
Monitor domain health and reply rates
Test campaigns carefully before launch
Avoid actions that damage domain reputation
Apply judgement and restraint when testing automation

4) Tracking & Implementation Accuracy
Apply UTM parameters correctly where required
Ensure outbound links and tracking are correctly implemented
Flag issues early if data flow breaks or behaviour is unexpected

This role is about ensuring that execution is correct rather than designing attribution models .

5) Workflow & Meeting Support
Maintain clean CRM records
Ensure prospect status and segmentation are accurate
Prepare accurate outbound activity data for reporting
Ensure booked meetings meet ICP criteria

Skills & Experience
Essential
Hands-on experience running cold email platforms (e.g. Instantly)
Experience working with B2B contact databases (e.g. Cognism, Apollo)
Comfortable operating automation tools (ActiveCampaign, or similar)
Strong organisational discipline
High attention to detail
Comfortable debugging systems independently
Nice to Have
Clay or similar personalisation tools
Email deliverability experience
B2B or SaaS background

What Success Looks Like
Outbound campaigns run consistently without founder intervention
ICP data remains clean and structured
Automations function reliably
Meetings booked are relevant and qualified
Domain reputation remains protected
The outbound engine can be replicated for clients with minor customisation

Particulars
Reporting to: Founder
Location: UK preferred (local or hybrid). Remote considered.
Working pattern: Part-time (15–20 hours per week)
Pay: UK-based: £1,500–£1,800 per month / £25–£30 per hour / (Offshore (EU): £800–£1,200 per month / £12–£18 per hour)

How to Apply
Answer the screening questions, then submit a short cover letter explaining why you're a good fit and a copy of your latest CV. Direct any questions to

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