Job Title: Marketing Specialist
Location: Hampshire
This role is ideal for someone who enjoys hands-on B2B marketing in a technical environment. The Marketing Specialist will help put core marketing processes in place while supporting lead generation, content development, and sales activity. It's a practical role that combines digital marketing, technical content creation, and coordination with sales and technical teams.
A key part of the job is producing clear, accurate content and running campaigns that generate qualified leads. The role also involves maintaining the CRM, supporting events and exhibitions, and ensuring the website and social channels are kept up to date. Because the products and applications are technical, experience in engineering, scientific, laboratory, or industrial markets is helpful, though full training is provided.
The position suits someone with a few years of B2B marketing experience who is comfortable working across multiple tasks and shaping how marketing operates as it becomes more structured. There's strong scope to develop technical understanding, improve digital marketing capability, and gain exposure to international B2B markets.
Key Responsibilities
1. Build and run foundational marketing processes (lead tracking, content planning, basic analytics).
2. Create technical content: c...