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Customer strategy consultant

West Town
Dentsu
Strategy consultant
Posted: 28 October
Offer description

The purpose of this role is to provide integrated programme strategy for multi‑channel programmes for clients. This role supports daily programme management and delivery for clients and is a partner to the director level personnel on the client side.

* Career development through dentsu University and other tools; with access to courses, textbooks and mentorship
* Private Medical Insurance, Company Pension, life insurance and other corporate benefits
* A selection of other benefits including, birthday day off, ability to buy additional holiday, season ticket loan and 2 volunteer days

We're looking for a high‑potential strategist early in their career, with experience from a leading consultancy or brand/creative strategy agency, to join our growing team. You'll bring a sharp analytical mindset, strong commercial awareness, and a desire to apply strategic thinking in a fast‑paced, hands‑on environment. As part of our diverse strategy group, you'll play a key role in projects spanning our three areas of expertise – always driving impactful brand and business outcomes.

You will have emerging experience in one or more of our areas of expertise and have an innate interest in the data and human behaviour that underpins your strategies. You will be naturally curious and up‑to‑date with industry best practice. Your ability to tell a story will be important to capture the imagination of the client – as important as understanding the insights that your strategy is based on. If you're someone who likes innovation, we need an energetic self‑starter who can quickly build relationships, get to the core of the clients' challenges and deliver insightful, data‑led strategies focused on business goals and activated through integrated planning. dentsu has great relationships with our client base, founded on trust and deep expertise. The environment is fast‑paced and challenging, but also a lot of fun. You will be working in a vibrant team of like‑minded professionals with a variety of skills, providing a place to learn and grow your expertise and the opportunity to specialise in an area of your choosing.


What we are looking for

* At least circa 2 years in agency or consulting roles preferably with a focus on marketing or analytics
* Experience in desk research (competitors, trends, etc.)
* Naturally curious and confident working alongside our specialist teams to develop and present complex strategies, translating goals and insights into value propositions and connecting your strategy to achievable and coherent activation plans
* Some experience in customer journey planning – predominantly direct channels
* Strong foundational understanding of the use of data to both understand audiences and evaluate effectiveness of communications, using this knowledge to plan future executions and development
* The ability to write and deliver a compelling brief to the delivery teams and be able to objectively evaluate responses
* Foundational understanding of the technological capabilities and limitations of different communication channels across Paid Media, On‑Site, CRM
* A proactive approach to enhancing the strategic proposition with new perspectives, translating the ever‑shifting sector needs into supporting crafting a compelling narrative
* Strong presentation skills and an ability to bring out the "so what"
* A passion for furthering your own skills in order to make our service better

Our dentsu Business Transformation (BX) practice in the UK&I exists to propel growth for brands and businesses and sits at the intersection of consulting and creativity. BX combines dentsu's unique data and technology‑driven creativity with management consulting rigour and human‑centric design to drive sustainable growth and prepare organisations for the future.

Born in Japan and launched in the UK&I in Q4 2024, BX represents a significant milestone in dentsu's strategic vision to become the world's leading integrated growth partner. With a 400‑strong global community of business transformation experts, BX is already delivering impactful solutions for some of the world's most iconic brands across telecommunications, financial services, FMCG, and retail. BX supports brands in achieving transformational outcomes, including revenue diversification through new business models; product and service innovation that meets current and future customer needs; organisational redesign to ensure adaptability in today's dynamic economic environment; cultural and change management programmes to drive adoption of new tools and processes. At a time of rapid global change and increasingly urgent challenges, BX offers a fresh, future‑focused approach to sustainable growth. By leveraging the Japanese philosophy of Sanpo Yoshi – success through responsibility – BX delivers actionable strategies that create long‑term positive impact for business, people, and society. BX's end‑to‑end expertise spans three key areas: Business Strategy – Defining where to play and how to win. Identifying new paths to growth, pivoting business models and driving customer‑led innovation to create competitive advantage. Business Transformation & Change – Designing and executing future‑ready operating models and change strategies. Customer Strategy – Designing end‑to‑end strategies that align customer needs with business goals to drive value, loyalty, and growth.

At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities.

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