Marketing Automation – CRM Account Director - PresalesLocation: London, Hybrid – typically in office twice a week. With offices located close to Tower Bridge Salary: £60,000 to £70,000 plus benefits
This is a presales proof of concept for CRM and marketing automation, working on behalf of a global marketing agency with a rather unique offering in the CRM and customer loyalty ecosystem.
They’re a £1.7bn organisation with the operating ethos of a start-up. Fast paced, dynamic, always pushing boundaries and testing limits. Looking for opportunities to innovate and drive new ways of thinking for clients.
This role sits within the pre-sales team and is a solo contributor position.
You will be working closely with the sales function, but this is not a sales role. You are the subject matter expert in all things CRM and marketing automation. Brought in to engage with prospect clients, understand their challenges and consult.
Shaping out proof of concepts, tests and trials. As well as getting involved in the RFP stages, pulling together proposals which will involve getting other teams aligned and behind client objectives and requirements. Then presenting those proposals to clients, along with recommendations and actions.
Showcasing what the agency is able to deliver for them and expected outcomes. How these will improve customer engagement, drive enhancements to CLTV, retention and improve business outcomes. Solv...