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Head of marketing

Manchester
gunnercooke
Head of marketing
Posted: 23 February
Offer description

Job Title: Head of Marketing (12 Month Maternity Cover)
Location: Manchester City Centre
Salary: Competitive + benefits
Reports to: Marketing & Business Development Director

About the Role
This role is a 12 Month FTC due to maternity cover. We anticipate for this role to begin from mid-April 2026.

We are looking for a Head of Marketing Services to take on a pivotal role managing and guiding the team to deliver high performing campaigns across the firm. This role has significant people management responsibility supporting the growth and development of team members to reach their full potential. This role is responsible for all marketing channels and for the creation of content, in line with the marketing strategies and plans. Day to day responsibilities include:

Lead, develop and manage a team of marketing specialists who will create content and manage the marketing channels for the delivery of best-in-class marketing campaigns.
Attend campaign briefing meeting, provide strategic advice and guidance on the right marketing channels and appropriate content to gain traction.
Be responsible for the strategic direction, management and performance of all external facing communication and engagement channels including: all websites, social media platforms (organic and paid), email marketing (including newsletters, campaigns and automation), externally facing videos and podcasts, events, direct mail/print, emerging channels and new digital/physical channels as appropriate.
Own the development and delivery of a new website.
Establishing systems and procedures to ensure the team is delivering services on time, on budget and to the best quality.
Own the roll out plan and adoption of HubSpot CRM across the business, ensuring the investment is utilised and being effectively used by the team.
Create and present reports on the performance of marketing campaigns and the overall marketing channels with recommendations for continuous improvement.
Continually horizon scan for new and upcoming technologies and tools that will improve efficiencies and performance within the function and create business cases to obtain the relevant investments.
Collaborate with external agencies and internal teams to elevate creative output and campaign effectiveness.
Develop tailored strategies for key markets such as USA, Germany and new offices.
Support Partners around the world with marketing such as; website delivery (with agency), campaign implementation, internal workflow discipline, deadlines, capacity planning, reporting rhythm, project governance.

What We're Looking For
We want someone who thrives in a fast-paced, people-focused environment and brings:
Supportive operations and people manager with experience leading teams.
Highly organised, with effective planning/project management, and prioritisation skills. Multi-stream project coordination (website, campaign, events, content).
A marketing all-rounder with great marketing knowledge, and strong digital marketing experience, with fluency in MarTech and data.
Relevant experience in website project delivery, used to working with agencies and developers, with knowledge of best practice for international websites. With good understanding of CMS migration, SEO risk, content mapping, etc.
Structured thinker, calm, clear communicator.

About Us
gunnercooke is a Top 75 law firm recognised for over 90 industry awards. Launched in 2010, the firm has rapidly grown to over 500 lawyers across 15 global offices in the UK, US, Germany and Austria. Our breadth of expertise covers some of the most interesting and important emerging disciplines, from ESG and charity law, to blockchain and competition.

Collaboration is at the forefront of our award-winning culture and is what sets our firm apart from the rest. gunnercooke operates as a fee share model meaning our professionals join as self-employed advisors, free to design and develop the practice they've always wanted.

Our purpose is simple; to deliver a positive impact for our clients, provide a better life for our people and to leave a better world than we found. Our charitable arm, the gunnercooke foundation, enables us to directly engage with communities on social issues and to help charitable organisations grow.

gcTrust is the firm's dedicated support team comprising specialists in finance, IT, marketing, compliance, recruitment, and partner and offices services. Our role is helping partners to set up, run, and scale up their practices, so they can focus on providing quality service to their clients. At gunnercooke, we live by our values every day:

Compassion-omics – caring for people as family
Laser-like Focus – tackling challenges head-on
Humour – professionalism with authenticity, encouraging individuality and openness
Boundaryless – limitless mindset, limitless possibilities

Our Commitment
We exist to provide a better life for our people, a better service for our clients, and to leave a better world than we found. Diversity, inclusion, and respect are at the heart of everything we do.

For more information about gunnercooke please visit

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