Job Description
Are you passionate about leading iconic snack brands to new heights? Do you thrive in dynamic environments where innovation and creativity drive success? If so, we have an exciting opportunity tailored for you!
Role Overview:
As a Senior Brand Manager, you will play a pivotal role in shaping the future of our renowned Kettle Crisps brand. Collaborating closely with the Head of Brands and leading a dedicated team, you will spearhead the strategic direction and execution of our brand plans, aiming for sustained growth and market dominance.
Key Responsibilities:
* Strategic Vision: Develop and execute a comprehensive long-term strategy to propel the brand forward, prioritizing growth opportunities within the crisp/snack market.
* Marketing Mastery: Lead all facets of the marketing mix, from groundbreaking product innovations to impactful communication strategies, ensuring alignment with brand objectives and consumer insights.
* Commercial Leadership: Take ownership of the commercial performance of our brand portfolio, optimizing sales, profit margins, and marketing investments.
* Talent Development: Cultivate a culture of empowerment and continuous improvement within your team, nurturing talent and driving marketing effectiveness to new heights.
* Relationship Building: Forge strong collaborative relationships across departments and with external partners, facilitating seamless execution and mutual success.
Qualifications
Qualifications and Experience:
* 5+ years of marketing experience, ideally within the snack / crisp industry or FMCG sector.
* Demonstrated success in brand management, including the orchestration of innovative product launches and integrated marketing campaigns.
* Strong leadership acumen with a proven track record of leading diverse teams to deliver exceptional results.
* Proficiency in market research methodologies and adeptness in managing brand P&L.
Personal Attributes:
* Proactive and enthusiastic with an optimistic outlook.
* Exceptional communication and presentation skills, capable of inspiring and aligning teams towards shared goals.
* Creative thinker with an acute attention to detail, able to spot opportunities for brand differentiation in a competitive market.
* Resilient and adaptable, thriving in fast-paced environments where agility and flexibility are paramount.
* A collaborative team player with a strong sense of ownership and accountability.
Additional Information
What we offer you in return
* 25 days holiday, plus bank holidays
* Family Bupa Scheme
* Bonus
* Matched pension scheme
* Death in service
* Cycle to work scheme
* Canteen
* Free parking
* Staff discount
* And plenty more!