Social Listening and Reporting Executive
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An exciting opportunity has arisen for a Content Optimisation - Social Listening and Reporting Assistant to join the Marketing team at Tesco.
The successful candidate will be responsible for all social listening reporting and auditing across Tesco and competitor activity whilst supporting the strategic development across all of our social media platforms, setting and monitoring KPIs and ensuring the team is set up for success in how we are talking to customers across our social, content & influencer channels.
This role would suit someone who has strong analytical social listening experience, preferably within retail and content marketing experience across a range of channels, particularly social media; experience of working with customer behaviours in the retail industry is also beneficial.
Responsibilities
* Leading on all social media listening and reporting across the business – monitor engagement, reach, impressions, follower growth, click‑through rates, etc.
* Managing our social listening platform (Hootsuite, Buzzlitics, Talkwalker and native platform metrics) across the Tesco Group.
* Creating regular reports (weekly, monthly, campaign-based) for internal stakeholders, visualising data using dashboards and highlighting trends, anomalies, and performance against KPIs.
* Assisting in evaluating the success of paid and organic campaigns and providing pre‑ and post‑campaign analysis.
* Developing clear KPIs and measurement roadmaps for each social platform in line with our strategic business pillars.
* Supporting the social media strategy and creative best practice for each platform.
* Managing agency and platform relationships.
* Owning the social media Quarterly Business Reviews and Social Media Business forums.
* Developing and supporting an innovation and test‑and‑learn roadmap for all social media platforms.
Qualifications
* Experience in social listening platforms and content management systems.
* Experience of taking data and converting it into meaningful insight through data interpretation, quantitative analysis and benchmarking.
* Content marketing experience across a range of channels, particularly social media.
* Platform expertise: understanding how each platform works, its audience, and what metrics matter most.
* Trend awareness: staying up to date with algorithm changes, platform updates, and emerging formats.
* Experience of working with customer behaviours in the retail industry and how they’ve changed over time.
* Insight generation: turning raw data into actionable recommendations.
* Campaign evaluation: assessing the success of paid and organic campaigns.
* Audience understanding: identifying behaviours, preferences, and demographics.
Benefits
* Annual bonus scheme of up to 10% of base salary.
* Holiday starting at 25 days plus a personal day (plus Bank holidays).
* 26 weeks maternity and adoption leave (after 1 year’s service) at full pay, followed by statutory maternity or adoption pay; 6 weeks fully paid paternity leave.
* Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing.
About Us
At Tesco, we champion a balance that lets you thrive both in and out of work. Spend 60% of your week collaborating with colleagues at our office locations or local sites and the rest remotely. If you need support with your application, click here for more information. We are an accredited Disability Confident Leader and commit to providing a fully inclusive and accessible recruitment process. If you are interested in joining our team but don’t tick every box, don’t let that hold you back from applying.
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