Job Description
Brand Marketing Manager
Role: Full-time or Part-time | Location: Berkhamsted | Salary Range: (depending on experience)
About MAAREE
MAAREE is an innovative sportswear brand dedicated to empowering women through high-performance sports bras and activewear. Founded by a sports bra tester, our game-changing Overband® Technology provides unparalleled support in sports bras. As we continue to grow, we’re looking for a dynamic Brand Marketing Manager to help shape our brand, drive awareness, and elevate our marketing strategies.
Role Overview
As the Brand Marketing Manager, you will lead brand storytelling, campaign execution, and audience engagement to strengthen MAAREE’s presence in the market. You’ll develop and execute brand marketing strategies and drive initiatives that enhance brand equity and customer loyalty.
Key ResponsibilitiesBrand Strategy & Development
* Develop and implement a comprehensive brand marketing strategy aligned with MAAREE’s mission and business goals.
* Ensure brand consistency across all touchpoints, including digital, social, retail, PR, email and partnerships.
* Manage our brand voice, tone, and messaging to resonate with our audience.
* Increase brand visibility through partnerships, collaborations, and sponsorships.
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