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Senior Grilling Experience Manager, reading
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Client:
Location:
reading, United Kingdom
Job Category:
Other
-
EU work permit required:
Yes
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Job Views:
3
Posted:
31.05.2025
Expiry Date:
15.07.2025
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Job Description:
Position: Senior Grilling Experience Manager
Location: Hybrid (Remote/In-office 3 days/week), EMEA
Travel: Up to 20% international (Europe)
Department: Marketing
Reports to: Branded Channels Director EMEA
Direct Reports: Yes
About Weber:
In 1952, George Stephen Sr. changed the world of barbecuing forever by inventing the iconic Weber kettle. Today, Weber is a global leader in outdoor cooking innovation, driven by a passion for bringing people together to create amazing memories and delicious food. We continue to build on our legacy through innovation, quality, and unforgettable grilling experiences.
We are looking for a Senior Grilling Experience Manager to lead and evolve Weber’s grilling experiences across EMEA. This is a unique opportunity to take ownership of an impactful, high-visibility function that blends brand, community, and commerce.
What you’ll do:
* Define and lead the strategy for all grilling experiences across EMEA, including Weber Grill Academies, retail demonstrations, and brand activations
* Own the full events and experiences calendar, ensuring alignment with marketing and commercial priorities
* Drive participation, retention, and advocacy through engaging, premium experiences
* Manage the design, development, and delivery of grilling courses and activations in collaboration with culinary, brand, and product teams
* Oversee third-party partners, including chefs, cookery schools, agencies, and retail collaborators
* Evolve the Grill Academy concept to maintain category leadership and relevance across markets
* Own the P&L for all experience-led activities, driving profitable growth and ROI
* Scale programs across countries while ensuring local relevancy and brand consistency
* Leverage data and insights to track performance, identify opportunities, and optimise customer journeys
* Lead and inspire an internal team and a broader regional network, to deliver consistently exceptional consumer experiences
* Collaborate cross-functionally with marketing, sales, training, and operations teams to deliver seamless, omnichannel consumer engagement
What we’re looking for:
* 7+ years of experience in hospitality, experiential marketing, or branded events
* Proven success managing large-scale programs across multiple EMEA markets
* Strong commercial mindset with direct P&L ownership and a focus on measurable results
* Excellent project management skills with experience working across cultures and languages
* Confidence in managing agencies, external partners, and in-house teams
* Data-driven and insight-led decision-maker, with a focus on continuous improvement
* A collaborative and adaptable leader who builds trust and delivers results
* Strong written and verbal communication skills in English; other EMEA languages a plus
* Passion for cooking, especially outdoor cooking, and a willingness to travel
Ready to create amazing experiences?
Join Weber and help us ignite the passion for grilling across Europe. Apply now to be part of a global brand that brings people together through food and fire.
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