A leading global digital sports platform seeks a Director of Loyalty and Proposition Strategy to lead the strategy for FanCash, enhancing customer engagement and driving retention within Sportsbook. This role involves defining the commercial strategy, integrating FanCash into key sporting events, and managing a high-performing team. Proven experience in loyalty strategy and economics, alongside strong analytical skills, is essential. The position offers a chance to influence customer loyalty across a dynamic digital ecosystem, focusing on both sports betting and merchandise markets.
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