Area Sales Manager – Industrial / Manufacturing – North West – Up to £50,000 Bonus Car About the Company Our client is one of the world's leading manufacturers of engineered cutting tools. With a legacy of over 90 years, they are recognised for developing high-quality abrasive solutions that deliver exceptional surface finishes across a wide range of industries. Known for its innovation, technical expertise, and commitment to customer satisfaction, isn't just about the product—it defines their approach to service, partnerships, and business performance. They are now seeking a highly driven and technically minded Area Sales Manager to take ownership of a key sales region in the North West of the UK. Area Sales Manager – The Rewards Salary up to £50,000 Excellent bonus potential Company car Ongoing training and professional development Autonomy and responsibility within a trusted global brand Area Sales Manager – Requirements Background in technical, industrial, or manufacturing sales A passion for technical products and customer solutions Proven experience managing and growing B2B accounts Strong negotiation, relationship, and communication skills Comfortable working independently with a home-based setup Full UK driving license and willingness to travel extensively (up to 75%) Based within the following counties: Cheshire, Derbyshire, North Wales, Greater Manchester, Lancashire, Manchester, Merseyside, Shropshire, Staffordshire, South and West Yorkshire Area Sales Manager – Responsibilities Manage and grow a customer portfolio across your region Plan and conduct client visits, including pricing and CRM updates Drive new business development and conversion Execute sales strategies to meet and exceed targets Act as the main point of contact for all customer enquiries Coordinate product tests with end-users and application engineers Advise clients on Hermes' product solutions Attend exhibitions, trade shows, and customer fairs Report directly to the UK Sales Manager About Us Detail2Recruitment acts as an employment agency in respect of this position. Due to the volume of applications we receive, we are unable to give feedback on unsuccessful applications. For information on how we use your personal information, please refer to detail2recruitment privacy policy