Join to apply for the Store Colleague role at JD Sports Fashion.
Established in 1981 with a single store in the Northwest of England, the JD Group is a leading omni‑channel retailer of Sports Fashion, Outdoors and Gyms with colleagues working in stores across several retail facias around the world. JD Sports Fashion Plc, listed on the London Stock Exchange in 1996 and a FTSE100 stock since 2019, continues to grow in the UK and internationally. We aim to be the leading global omnichannel retailer in the sports and outdoor industry.
Role Overview
We are seeking an enthusiastic Sales Assistant to play a vital role in delivering an exceptional shopping experience for our customers. With abundant opportunities for career development, JD Group is the place to be if you are motivated by progression and interested in developing your career.
Responsibilities
* Provide exceptional customer service by greeting customers warmly, ensuring they receive the best experience, and understanding the customer service measurement programme.
* Drive and exceed sales targets by utilizing in‑store devices, offering the full product range, and maximizing opportunities for add‑on sales.
* Maintain high visual and merchandising standards by keeping the shop floor clean, well‑stocked, and displays organised according to brand guidelines.
* Support overall store operations by assisting in other departments as needed, representing the company professionally, and adhering to safety guidelines.
* Process sales transactions, including cash handling and card payments accurately.
* Upsell and cross‑sell products to maximise sales opportunities.
* Maintain stock levels on the shop floor and ensure shelves are well‑organised and appealing.
* Address and resolve customer queries in a professional manner.
* Work closely with other sales assistants and team members to achieve store targets.
Role Objectives and KPIs
* Contribute to achieving or exceeding the store’s monthly sales target.
* Drive additional KPIs including Units, Conversion, ATV, UPT.
* Achieve upselling or cross‑selling targets.
* Maintain a high Net Promoter Score.
* Ensure all stock on the shop floor is fully replenished.
Skills and Experience
* A positive attitude towards a fast‑paced, customer‑focused retail environment.
* An ability to enthusiastically view challenges as opportunities to develop yourself, your career and learn new skills.
* Confident interpersonal and communication skills, thriving in social situations through engagement with customers.
* Flexibility to work various shifts, including weekends and holidays, based on store needs.
Benefits
* Company discount of 25% off a large number of products in‑store and online.
* Exclusive deals and discounts from retail and hospitality partners.
* Access to counselling services, digital health and well‑being advice through our benefits platform.
* Health cash plans.
* Wide range of internal development courses to support personal and professional development.
* Access to apprenticeships & accredited qualifications.
* Discounted gym memberships at JD Gyms.
* Access to colleague networks for support and initiatives.
* Opportunities to volunteer and contribute to JD Foundation.
* Employer engagement forums and incremental holiday allowance.
Seniority Level
Entry level
Employment Type
Full‑time
Job Function
Sales and Business Development
Industries
Retail
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