The Sales Development Specialist (SDS) will play a key role in expanding our e-commerce customer base and driving revenue growth.
The SDS will be a crucial connector between the Marketing Manager and Business Development team, playing a key role in generating high-value, qualified leads that fuel the new business development team. Your primary focus will be on identifying and qualifying commercial prospects using various sales tools and marketing activities. Evaluating the potential of these leads, engaging with prospects via a number of different channels, and effectively managing the sales funnel and CRM system to grow business revenue and handing over qualified leads to our sales team for further sales progression.
This role requires strong communication skills & excellent data analysis using lead generation tools to develop and execute effective lead generation strategies; our marketing teams execute and direct on multiple campaigns, and this role focusses on working with that output, as well as assisting for new campaigns to come.
Skills:
* Excellent verbal and written communication skills; ability to effectively convey information to potential clients and build relationships.
* Strong analytical skills to assess lead quality and campaign performance.
* Ability to use data to drive decision-making; evaluates options and makes decisions based on facts and logical reasoning.
* Ability to segment and target potential clients based on their interest and needs
* Influencing others effectively.
* Expresses ideas clearly and concisely in conversations.
* Listens actively to ensure mutual understanding.
* Adjusts communication style based on the audience and context.
* Writes clear and structured messages in emails and reports.
* Adapts writing style to the intended audience.
Educational background:
* Sales, Marketing, Business or a related field (ideally).
Experience:
* Minimum 2 years proven experience in lead generation, sales or similar role, preferably in the logistics industry or gained within a SAAS environment.
* Familiarity with digital marketing strategies and lead generation tools such as Similar Web, Tami and/or Linked In.
* Proficiency in social media platforms and social selling techniques to engage with potential clients
* Experience with CRM software