Senior Account Director
Fuse – Greater London, United Kingdom
Full‑time, London office, occasional UK travel, some weekend work
About the role
Reporting to the Head of Events & Live Experiences, the Senior Account Director drives strategic and tactical best practice across ticketing, hospitality and fan engagement services. Focus areas include hospitality and ticketing management, delivery of first‑class hospitality experiences, and live event/client activation planning and delivery.
Client Project Management
* Lead ticketing, hospitality and fan engagement projects for key Fuse clients – including Vodafone, PepsiCo UK and Chase.
* Responsible for day‑to‑day client delivery and management of project teams through pre‑planning, implementation and onsite delivery.
* Creation of event budgets, using experience and commercial understanding to provide accurate forecasts across all areas of delivery.
* Creation and ongoing management of scope of work documents and project team structures – collaborating with senior personnel within the Events Division and Client Account Teams as required.
* Drive strategic and tactical best practice in event and ticket management, ensuring that processes, systems and team structures deliver excellence for clients.
* Implement and manage effective operational and communication systems and processes, ensuring adherence by team members (e.g. project plans, client status documents).
* Oversee the development and implementation of new and existing asset and guest management systems, ensuring that project and account teams are sufficiently trained in their use.
* Manage middle‑senior client and rights holder relationships, strengthening relationships across the project team for delivery and future opportunities.
* Build credible relationships with rights holders (operational/H&S teams), leveraging these relationships to support operational planning and delivery at events.
* Act as a senior contact and interface between client, rights holder and production agencies/third‑party suppliers as required.
* Ensure that H&S standards and compliance requirements are met for all live experiences/events.
* Escalate, manage and resolve client issues in collaboration with senior personnel within the Events Division and Client Account Teams.
Commercial & Business Development
* Maintain existing clients and the revenue associated with those client projects – working closely with senior staff within the Events & Live Experiences division and Client Account Leads.
* Identify and pursue new revenue opportunities within existing or potential new clients.
* Support senior staff to implement more effective ways of working and other opportunities for increased profitability.
* Act as point of contact and respond to event‑focused client briefs generated by Client Account Teams, collaborating in proposal development as required.
* Lead or support event‑focused new business pitches as required – with the possibility that, upon securing a new client, the account will be managed by you or your team.
* Develop a concentrated knowledge base in ticketing, events and fan engagement areas; stay up‑to‑date on rights holder dynamics and industry changes.
People Management
* Build a team to deliver against requirements within your client portfolio (alongside the Head of Events & Live Experiences) – including contracting and management of non‑core staff.
* Provide management, direction, senior support and day‑to‑day guidance to individuals within your team, facilitating regular check‑ins and wider team meetings.
* Mentor, appraise and develop direct reports.
* Work closely with senior personnel within the Events & Live Experiences division to define and manage resource needs, including recruitment and the lead‑role for new team members as required.
* Support the Fuse resource model, maintaining transparency around team capacity and resource trackers as necessary.
* Collaborate closely with Senior Account Leads to ensure consistency, efficiencies and effectiveness across teams.
Event Delivery
* Oversee the successful delivery of any event or experiential activity within your client portfolio.
* Provide onsite support and guidance for suppliers and other stakeholders throughout.
* Serve as the onboard liaison between the client, rights holder, production agencies/third‑party suppliers and H&S teams as required.
* Escalate and manage onsite event‑specific challenges for the client, Fuse staff and suppliers.
Desired Skills & Experience
* Experience managing a team in ticketing, events and live experiences, with the ability to facilitate career growth in others.
* Experience leading complex ticketing, events and live experience projects from concept to completion.
* Experience managing multiple projects and project teams simultaneously.
* Experience in leading mid‑senior relationships with internal and external stakeholders.
* Experience dealing with third parties in the ticketing, events and live experiences space.
* Ability to lead on new business from brief to implementation.
Requirements
Full‑time role, eligible to work in the UK. Willingness to work flexibly in the London office, occasional UK travel, onsite at events and some weekend work. Supports remote days according to the hybrid working model.
Equal Opportunity Employment
Fuse welcomes applications from all qualified individuals regardless of race, colour, religion, sex, gender identity, sexual orientation, disability, veteran status or any other protected characteristic.
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