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Emea marketing communications lead

Uxbridge
Canon EMEA
Marketing
Posted: 14 May
Offer description

Job Description

Shape the future of Canons Integrated Printing & Services Group (IPSG) content engine across EMEA. We’re looking for a strategic, operational marketing communications leader to run Canon’s insourced content function—owning the resource, processes, and operating model that underpin integrated B2B communications at scale.

This role is less about hands‑on PR delivery and more about building and leading a high‑performing content operation: setting standards, defining ways of working, enabling cross‑functional delivery, and managing change across a complex European matrix. If you thrive in transforming how organisations plan, create, and activate content across markets, this role is for you.

Salary: £57,276 - £68,185 depending on experience, plus a 10% annual bonus.


Responsibilities


Own End-to-End Content Operations Leadership

* Own and continuously evolve Canon’s content operating model, ensuring efficient, repeatable workflows from briefing through to local market activation.
* Define and embed governance, processes, tools, SLAs, and operating rhythms that enable B2B content delivery at scale.
* Build a joined‑up ecosystem connecting strategy, creation, localisation, publishing, and channel execution across HQ and markets.


Accountability for Content Quality, Standards & Alignment

* Act as the senior owner and guardian of content standards, ensuring clarity, consistency, and strategic alignment across all touchpoints.
* Ensure content supports business priorities across product, category, and campaign teams within IPSG.
* Own approval frameworks and act as escalation point for risks related to quality, resourcing, prioritisation, or delivery.


Leadership of Canon’s Insourced Content Team

* Lead a 13‑person embedded content team delivering strategic B2B marketing services across strategy, project management, and content creation.
* Drive operational excellence through clear roles, KPIs, capacity planning, prioritisation frameworks, and utilisation management.
* Foster a high‑performance, continuous‑improvement culture focused on outcomes, not just outputs.


Integrated Delivery & Matrix Enablement

* Partner with PR, Social, Web, Localisation, Paid Media, and Central Marketing to ensure smooth handovers and integrated delivery.
* Design frameworks that enable local EMEA markets to activate content effectively with minimal friction.
* Lead onboarding and enablement for stakeholders, embedding consistent use of tools, processes, and governance across the matrix.


Senior Stakeholder & Agency Partner Management

* Serve as the senior owner of the insourced agency partnership and embedded team model.
* Influence senior stakeholders across EMEA to align expectations, manage demand, and demonstrate the value of structured content operations.
* Manage agency performance, addressing delivery or capability gaps and leading corrective action where required.


Continuous Improvement, Measurement & Change Leadership

* Use data, insights, and feedback to improve workflow efficiency, content effectiveness, and stakeholder satisfaction.
* Define and track operational and performance KPIs (quality, throughput, cycle time, utilisation, adoption).
* Lead change initiatives to streamline, standardise, or automate aspects of the content lifecycle.


Qualifications


Skills and Experience – Essential

* Proven leadership experience in content operations, integrated marketing, or marketing operations within a B2B or complex organisational environment.
* Strong track record managing insourced or agency‑embedded teams with multi‑disciplinary workflows.
* Demonstrated ability to design and embed processes, governance, and operating models, not just deliver campaigns.
* Experience leading teams across strategy, project management, and content development.
* Confidence influencing senior stakeholders and managing competing priorities in a matrix organisation.
* Solid understanding of how PR, Social, Web, Paid Media, and Localisation fit into an integrated content life‑cycle.
* Exceptional organisational, prioritisation, and change‑management capability.


Skills and Experience – Desirable

* Experience working in a large, international matrix organisation supporting multiple local markets.
* Understanding of marketing technology, content management systems and workflow tools.
* Background in B2B content strategy, technology, services or solutions‑based marketing.
* Canon Core Behaviours (Drive for results; Focus on the Customer; Take ownership and accountability; Act as a team player; Shows courage and conviction; People oriented; Caring for self and others).


Benefits

* Competitive salary within the range £57,276 - £68,185.
* 10% annual bonus.
* Hybrid working – 3 days in office, 2 from home.
* Flexible hours, professional development, and a wide range of perks.
* Minimum of 25 days of personal holiday per year with up to 5 days of available holiday purchase.
* Competitive pension scheme and up to 38% discount on Canon products.
* Sustainability and inclusion initiatives.
* Convenient transport links – Elizabeth Line and Stockley Park shuttle bus and free parking on site.


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