A DAY IN THE LIFE
* Accountability of the delivery of an annual performance media £revenue target, and ROI.
* Drive forward the planning and execution of mid & lower funnel media plans, and always on performance media strategy to fuel ACD ecommerce growth across our owned websites and retail partners.
* You will be responsible for the execution of the ACD UKI always on paid performance budget, working with agencies & retailers to ensure a positive return on ad‑spend across campaigns. Supporting in the management of growing media budgets.
* Use analytics and work closely with our agency partners to identify and analyze channel, audience, creative and retailer performance, to inform both inflight optimizations and year to go planning.
* Partner and build a close relationship with marketing, commercial teams and retailers to ensure the execution of holistic, full funnel media campaigns, and the most strategic roll out.
* Monitor wider marketing strategies (Online & Offline) to build integrated, engaging consumer‑first / full funnel media plans that grow market share.
* Experience with social media strategy and tactics preferred (Tik Tok, Tik Tok Shop, Meta).
2P / Retailer Media & Category Eventing
* Lead LDB retailer media relationships (THG Media & BMG) negotiating plans to land revenue driving media, channel executions and customer strategy.
* Grow share of total skincare via retailer category eventing - agreeing investment levels, channel mix and leading on media execution for 2P levers.
* Deliver always on transactional media strategy leveraging retailer CRM audiences, and customer segmentation strategies to deliver growth and drive retention.
Services, 1P & DTC
* Define and accelerate our 1P acquisition strategy via media, reviewing performance for sustainable database growth.
* Support in the delivery services discoverability and grow our services interactions and musicality via media.
* Leadership of the affiliate channel, management of agency relationship, defining commission levels, tenancy activations and negotiating packages.
Additional Responsibilities
* Scope and execute quarterly performance tests across the brands including launching new channels, alongside collecting and analyzing data to identify trends and insights.
* Support and manage the development of junior members within the team, including direct line management, and upskilling within the division.
WHAT WE OFFER
Our industry‑leading award‑winning benefits package shows how much we value our people. We know they're at the heart of L’Oréal's success, so we offer a fair and competitive package to help you thrive.
Enjoy perks like money‑saving offers, free mortgage advice, share options and an enhanced pension plan. Love our brands? You'll get up to 60% off iconic names like YSL, CeraVe, Armani, Kiehl's and Garnier! Because health matters, we offer private medical and dental insurance, discounted gym memberships, and onsite mental health support. We also provide enhanced family leave for everyone and up to 4 weeks of paid fertility leave, so you can prioritise what matters most.
Learning is in our DNA at L'Oréal. We'll help you master your role, build skills, and access top‑notch leadership programs and monthly expert talks. And there's lots more too!
At L'Oréal, we take pride in creating a diverse, equitable and inclusive environment where everyone is welcome and their contributions are valued. We are committed to equal employment opportunity for all, irrespective of race, religion, gender identity, sexual orientation, national origin, age, disability, or any other protected status.
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