Digital Marketing Executive
Reading area (Hybrid)
Excellent package + comprehensive benefits
Full-time, permanent
Looking to elevate your digital marketing career? This is a fantastic opportunity to join a forward-thinking technology organisation and play a central role in expanding its digital footprint across global B2B audiences.
Working closely with the Marketing Manager, you’ll help deliver multi-channel campaigns, strengthen brand visibility and drive high-quality lead generation. Ideal for someone who understands complex buyer journeys, enjoys hands-on digital execution, and thrives in a data-led environment.
The Role
As Digital Marketing Executive, you’ll work across paid media, SEO, website optimisation, content creation, email automation and analytics. You’ll support end-to-end digital activity, helping shape campaigns that engage IT-sector audiences and convert interest into measurable results.
What You’ll Be Doing
Paid Media – Run and optimise PPC and paid social campaigns, delivering regular performance insights.
SEO – Support technical updates, keyword research and on/off-page optimisation to improve visibility and authority.
Website & CMS – Publish content, build landing pages and assist with site enhancements.
Content – Create compelling copy for social, blogs and campaigns, plus simple graphics and visual assets.
Social Media – Manage posting schedules, engagement and thought-leadership content across B2B channels.
Email & Automation – Build email campaigns and nurture flows while supporting segmentation and tracking.
Analytics – Monitor digital KPIs and provide data-driven recommendations.
Collaboration – Work with marketing, product and technical teams, coordinating external partners when required. What You’ll Bring
Essential
Experience in B2B digital marketing (ideally tech, SaaS or professional services)
Hands-on PPC experience (Google & Microsoft)
Strong SEO skills across technical, on-page and off-page
Experience using a CMS
Excellent B2B copywriting skills
Confident using GA4 and performance reporting
Ability to produce simple visual assets
Strong organisation and project-management capability Desirable
Experience with Pardot or Salesforce
Understanding of CRO and B2B funnel stages
Ability to produce short-form video content
Basic HTML/CSS skills
Familiarity with generative AI tools What’s On Offer
Competitive salary
Hybrid working and an open, supportive culture
Rapid progression opportunities
25 days annual leave (plus bank holidays)
Pension scheme
Private medical cover
Life assurance (4x annual salary) Certus Recruitment Group is a well-established and experienced specialist consultancy providing sales, marketing, and IT recruitment services. We serve the technology sector across the UK, Europe, North America, and Australia