Fitness Business Development Director : Fitness, Events and Music Brand
Salary: A GBP 80,000 : A GBP 90,000 + bonus
Location: Flexible / Global
A leading global fitness and entertainment venture is looking for a Director of Business Development to drive commercial growth, build strategic partnerships, and support international expansion. This is an exciting opportunity to shape a high:energy brand at the intersection of fitness, music, and live experiences.
About The Role
The Director of Business Development will lead commercial strategy, identify new opportunities, secure partnerships, and drive revenue across multiple markets. You will work closely with senior leadership to design scalable commercial frameworks, market entry strategies, and partnership models that enable rapid, sustainable growth.
Key Responsibilities
Lead commercial growth across partnerships, sponsorships, licensing, and events
Develop revenue models, business cases, and frameworks to support international expansion
Identify new income streams including merchandising, digital products, and brand extensions
Build and manage high:value partnerships across fitness, wellness, entertainment, sports, and consumer brands
Conduct market analysis and develop commercial models for new markets
Collaborate with operations, marketing, and product teams to align commercial strategy with participant experiences
Manage commercial financial metrics, forecasting, and P and L responsibility
Skills And Experience
Proven experience in business development, commercial leadership, or partnerships, ideally within sport, fitness, entertainment, or live events
Strong negotiation and relationship:building skills
Highly numerate with excellent commercial modelling and analytical capabilities
Experienced in creating business cases and evaluating commercial opportunities
Confident communicator with senior stakeholders and external partners
Energetic, creative, and ready to scale a global brand
For more details contact or call David Allen on