Proximity Recruitment searching for a talented Trade Marketing Executive (up to £35,000 + Benefits) to join a large, successful business in Wellingborough, on an initial 12-month FTC. The role is 4 days a week in the offices, 1 day from home and joins a collaborative, supportive team in a dynamic & innovative business environment.
Responsibilities include:
* Develop Comprehensive Marketing Plans: Craft and manage a robust category marketing plan to guide product-specific marketing, digital, internal comms, & training activities.
* Develop Marketing Plans and Go-To-Market Strategies: Craft & manage a robust category marketing plan & develop go-to-market strategies and roadmaps for own label solutions, new product investments (NPI), range extensions, & trading existing products.
* Lead Campaign & Brochure Planning: Develop & lead category campaign & brochure plans, from initial planning stages to briefing channel leads for delivery across various platforms.
* Collaborate with Category & Brand Comms Teams: Work closely with category & brand comms teams to refine & execute specific multi-channel marketing, internal comms, & training briefs.
* Manage Launch Events: Oversee launch and activation events in collaboration with the category team, ensuring clear in message & aligned with category objectives.
* Performance Monitoring and Reporting: Analyse & interpret marketing activity reports.
* Stakeholder Engagement: Engage stakeholders across various departments, including L&D, Learning Partners, Depot Managers, Marketing & Digital, & Category & Product Development teams.
* Support Senior Marketing Manager: Assist the Senior Marketing Manager in daily operations to advance the Marketing function.
If you are available on short notice, have experience in B2B marketing & an understanding of physical product marketing this might be the opportunity for you. Please don’t hesitate to apply for more details.
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