If you are an experienced and data-driven Digital Marketing Specialist or Marketing Data Analyst looking for an exciting opportunity to contribute to a leading property maintenance company, we invite you to submit your resume.
Aspect is London's leading team of multi-trade property maintenance experts, dedicated to delivering comprehensive and reliable services for domestic properties. Our accredited team of versatile handymen and qualified technicians covers a wide range of trades. Trust Aspect to provide exceptional maintenance solutions, ensuring that your properties are in safe hands.
Key Responsibilities:
* Collect, organise and manage marketing data from various platforms including Google Ads, Meta Ads, Microsoft Ads, CRM systems, web analytics tools and third-party sources.
* Utilize GA4 for in-depth analysis of website and campaign performance, offering actionable insights for continuous improvement.
* Implement strategic marketing initiatives to enhance overall business performance and achieve marketing goals.
* Excel in data visualization, presenting complex data in a clear and compelling manner using tools such as Tableau.
* Collaborate marketing team to communicate findings, trends, and recommendations to technical and non-technical stakeholders.
* Identify trends in historic data and use this information to guide future marketing strategies.
* Evaluate marketing performance metrics, providing comprehensive reports and insights to inform decision-making.
Qualifications:
* Proven experience in managing and optimizing Google Ads Campaigns.
* Proficiency in GA4 and a strong analytical mindset for interpreting complex data sets.
* Demonstrated expertise in strategic marketing, including the ability to develop and execute effective marketing plans.
* Proficiency in data analysis tools and programming languages such as SQL, Python, R, or JavaScript
* Experience with data visualization tools, ideally Tableau.
* Strong communication skills, with the ability to convey complex data insights to diverse audiences.
* Adept at identifying trends and patterns in historical data to inform future strategies.
* 5+ years of experience in a similar Marketing Data Analyst role.
* Must be able to work from office based in KT9 (Chessington).