INFOPrincipal Marketing Analyst (Brand)Up to 80,000Hybrid - London A great opportunity to join a leading marketplace for travel experiences as a Principal Marketing AnalystTHE COMPANYThe business is a subsidiary of one of the world's largest travel guidance platforms, supporting hundreds of millions of customers each month. This subsidiary operates as a marketplace for holidays helping its customers to have one-of-a-kind travel experiences during their time abroad. And as a business, they have been doing well and since 2020 have been growing by 50% year on year.With this rapid growth, the business are now in the middle of a massive expansion and are looking to hire a Principal Marketing Analyst to support their Brand team with their various needs around reporting across social media, on-site content implementations and off-site/paid tactics.THE ROLE AND RESPONSIBILITIESTrack campaigns and segment the customer base, as well as identify market trends and monitor competitorsLead the creation of a tracking and measurement system for brand across the businessDefine, measure and evaluate relevant paid media KPIsWork closely with media agency analytics team to develop and implement best-in class ways of measuring the effectiveness of marketing campaignsTaking the lead on brand analysis focusing on developing capability to translate data into actionable insightsLead measurement of testing analysis to provide insights into true business impactBeing the SME for Brand Analytics in the businessYOUR SKILLS AND EXPERIENCEProven track-record in Marketing AnalyticsStrong experience in SQL and Data VisualisationGood brand expertise - background in MMM is essentialStrong stakeholder management experienceTHE BENEFITSUp to 80,000 + bonusesHybridLondonHOW TO APPLYIf interested in the role please send your CV to Jordan Victor via the Apply Link belowCONTACTIf you can’t see what you’re looking for right now, send us your CV anyway – we’re always getting fresh new roles through the door.THE GLOBAL LEADER IN DATA & ANALYTICS RECRUITMENTHarnham Search and Selection
Company Number: 05723485Harnham Search and Selection is a registered company in England and Wales. Reg no. 05723485Harnham Europe Limited
Company Number: 09956940Harnham GmbH
HRB: 196954Harnham B.V.
KvK Number: 887060687Harnham Inc.
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