WHAT YOU'LL DO:
Reporting to the Marketing Director, you'll lead on all things student experience in our marketing team. You'll be the go-to person for campus-based marketing activity – making sure our spaces feel vibrant, our outlets are promoted in fresh and exciting ways, and our members know exactly how to make the most of their SU.
You'll plan and deliver creative campaigns and activations that bring the SU brand to life across campus – from events and services to our bars, venues and outlets. Working hand in hand with the Senior Digital & Data Marketing Manager, you'll make sure online and offline marketing join up seamlessly to give students the best experience possible.
You'll line our student Creative Assistant (photography and creative support), helping them grow their skills while ensuring our marketing is packed with engaging, student-led content.
You'll also build strong relationships with SU staff, elected officers, and University partners to make sure our campaigns and messages always hit the mark.
ROLE RESPONSIBILITIES:
Campaigns and Campus Marketing
* Lead the planning, delivery, and evaluation of student experience campaigns and projects, ensuring they are on time, on budget, and on brand.
* Develop creative campus activations, signage, and branding that build awareness and drive engagement with SU spaces, outlets, and events.
* Write compelling copy for campaigns, activations, and marketing materials tailored to a student audience.
* Brief and manage external providers (designers, printers, videographers, etc.) to deliver high-quality outputs.
* Lead on the creative for all campaigns, with support from the Marketing Director.
Collaboration and Relationships
* Work closely with the Senior Digital & Data Marketing Manager to ensure digital and campus marketing are fully integrated.
* Collaborate with SU staff, elected officers, and University stakeholders to understand their needs and deliver effective marketing support.
* Support major SU-wide projects such as Welcome, Elections, and key student experience campaigns throughout the year.
Insight and Evaluation
* You'll use student insight and feedback to shape campaigns, ensuring they're relevant, engaging, and reflective of the student voice.
* Monitor, evaluate, and report on campaign performance using analytics and student insight, making recommendations for continuous improvement.
Team and Leadership
* Line manage the Creative Assistant, providing clear guidance, coaching, and regular feedback.
* Contribute to the wider marketing team's strategy, planning, and culture, bringing creativity and energy to everything you do.
WHO YOU'LL BE:
· Passionate about student experience and bringing the SU brand to life on campus.
· A creative thinker with a track record of delivering impactful campaigns and events.
· Skilled at writing engaging, relevant copy that connects with a student audience.
· Experienced in managing projects, balancing priorities, and keeping things on time and on budget.
· A natural relationship-builder – confident working with colleagues, student leaders, and partners to deliver shared goals.
· Comfortable analysing feedback and data to inform decisions and improve future work.
· An enthusiastic and supportive manager who enjoys developing student staff and empowering them to create great content.
· Someone who thrives in a fast-paced, collaborative environment, with a proactive and solutions-focused approach.
DESIRABLE, BUT NOT ESSENTIAL:
* Experience with HTML, CSS, JavaScript or other coding languages.
* Experience with website migrations or international SEO.
* Experience using Power BI, Tableau or other reporting tools.
* Chartered Institute of Marketing (CIM) accreditation or equivalent.
* Knowledge of Adobe Creative Suite – especially Photoshop or InDesign.