It's an incredibly exciting time to be part of the Loyalty team at Morrisons. We're evolving how we reward our customers, and we're looking for a Customer Loyalty Data & Insight Manager to join our Delivery & Analytics team.
If you love turning complex customer behaviours into tangible moments that drive real commercial growth, this is the role for you. As our new Data & Insight Manager, you won't just be looking at spreadsheets; you'll be the architect of customer engagement. You will lead a talented team to bridge the gap between raw data and creative marketing strategy.
Your mission? Ensure every offer, campaign, and touchpoint feels personal to our customers, driving the retention and sales growth that keeps Morrisons at the heart of our communities.
What You'll Do:
1. Analyse customer, transactional, and behavioural data to identify trends, opportunities, and risks within the loyalty programme.
2. Develop customer segmentations and profiles to support personalisation strategies.
3. Turn "what happened" into "what we should do next," creating tailored experiences that resonate with different customer segments.
4. Manage a team of specialists to deliver high-quality reporting and actionable analytics.
5. Monitor performance to help pivot strategies to maximise ROI, engagement, and long term brand loyalty.
6. Support with the defining and delivery of the overall Customer Loyalty...