PHAR Partnerships is a leading global agency specialising in creating and delivering innovative brand partnerships that drive measurable results.
We work with some of the world’s most recognisable destinations, transport properties, and entertainment rights holders - helping them unlock commercial opportunities and build meaningful connections with audiences.
Our clients include London Heathrow Airport, London Gatwick Airport, Manchester Airport, Merlin Entertainments, Transport for London, RNLI, Singapore Sports Hub, Gardens by the Bay, King Salman Park, and the BRIT Awards, as well as leading global brands such as Uber, Marriott Hotels, Revolut, Indeed and Allianz.
Our expertise sits at the intersection of commercial strategy and real-world environments - we turn airports, transit networks, transport operations, visitor attractions, destinations, city spaces, and events into powerful platforms for engaging brand experiences.
The Role
We are seeking an experienced and commercially driven Sponsorship Sales Director to lead high-value partnership sales across our portfolio of travel, transport and destination clients.
This is a senior, revenue-generating role responsible for originating, structuring and closing sponsorship and brand partnership deals.
The ideal candidate will have a strong track record in selling sponsorships, brand partnerships and/or advertising and media. Experience working within - or selling into - travel and transport (particularly airports or transit networks), visitor destinations, or other large-scale public environments would be advantageous.
You will combine strategic thinking with hands-on sales leadership, operating confidently at C-suite level with brands, agencies and rights holders, and leading complex commercial negotiations through to completion.
Key Responsibilities
* Lead the sales strategy and revenue generation across key client accounts.
* Identify, develop and close high-value sponsorship and media partnerships.
* Build and maintain senior relationships with brands, media agencies and marketing decision-makers.
* Develop commercially compelling partnership propositions in collaboration with our strategy, insight, and creative teams.
* Structure and negotiate multi-year, multi-asset commercial agreements.
* Own pipeline management and revenue forecasting.
* Contribute to new business development and agency growth strategy.
* Represent PHAR at industry events and build market visibility.
About You
You are a proven commercial operator with a strong track record in sponsorship, media or advertising sales. You are entrepreneurial, credible at senior level, and motivated by closing significant deals.
You likely have:
* 8+ years’ experience in sponsorship, media or advertising sales.
* A demonstrable track record of generating substantial annual revenues.
* Existing relationships with brands and/or media agencies.
* Preferably experience selling within airports, transit networks, transport media, attractions or destination environments.
* Confidence negotiating commercial agreements.
* Strong commercial instinct and understanding of valuation.
* The ability to operate independently while contributing strategically to agency growth.
Why Join PHAR?
This is an opportunity to take a leadership role within a specialist global agency operating in a highly distinctive commercial space.
You will:
* Work on iconic travel, infrastructure, and destination assets.
* Have real influence over revenue growth and commercial strategy.
* Operate at senior level with major brands and rights holders.
* Be rewarded directly for performance through a competitive commission structure.
* Join a collaborative, entrepreneurial team with ambitious growth plans.
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