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Digital marketing manager - ppc

Newport (Newport)
Alethia Talent
Digital marketing manager
Posted: 4 May
Offer description

Growing performance marketing agency working with ambitious early-stage and scaling businesses. We help clients grow through a mix of SEO, paid media, content, analytics and modern AI-powered martech - combining hands-on execution with clear thinking and experimentation.


Scroll down the page to see all associated job requirements, and any responsibilities successful candidates can expect.

We're a small, fast-moving team where everyone is close to the work. We're scaling quickly and these are ground-floor hires that will shape how the agency operates.

The Role

We're looking for a Digital Marketing Manager who brings real depth in PPC. You'll work across the full client portfolio day-to-day - contributing to SEO, content and broader digital marketing where needed - but paid search is your specialism and where you'll have the most impact.

You'll own paid search across a growing portfolio of client accounts end to end, from strategy and campaign build through to ongoing optimisation, reporting and client communication. You don't need to be a finished article, but you do need solid hands-on experience, good commercial judgment and a genuine appetite to keep developing.

Key Responsibilities

* PPC - primary channel ownership
* Own paid search strategy and execution across Google Ads and Microsoft Advertising for a portfolio of clients
* Build, manage and optimise campaigns across Search, Display, Shopping and Performance Max
* Conduct thorough keyword research, write compelling ad copy and continuously test and iterate
* Set up and maintain conversion tracking, Google Tag Manager and GA4 integrations
* Manage client budgets responsibly and communicate clearly on performance against targets
* Deliver clear, insight-led monthly performance reports and client calls

Broader digital marketing

* Contribute to delivery across client accounts alongside the wider team
* Support content planning, briefing and execution where required
* Collaborate on integrated campaign planning where PPC and other channels intersect
* Use AI and automation tools to improve efficiency, analysis and campaign workflows
* Stay current on platform updates across Google, Microsoft and Meta
* Help develop the agency culture and expertise

Must Have

* 2 to 4 years of hands-on PPC experience, ideally in an agency setting
* Strong command of Google Ads including Search, Shopping, Display and Performance Max
* Excellent understanding of GTM, GA4, conversion tracking and data-led decision making
* Experience managing multiple client accounts simultaneously without dropping quality
* Clear communicator - confident presenting results and recommendations directly to clients
* Detail-oriented and well-organised with strong project management habits

Nice to Have (But Not Essential)

* Google Ads certified or working towards it
* Experience running Meta Ads alongside Google
* Familiarity with SEO fundamentals
* Experience with reporting tools such as Looker Studio
* Exposure to AI xsngvjr tools for copy generation, keyword research or performance analysis
* Experience working in an agency or start-up environment

About You

* You are likely someone who:
* Enjoys being close to the work and takes pride in account performance
* Is commercially aware - you think in outcomes, not just activity
* Communicates clearly and confidently with clients and colleagues
* Is organised and able to prioritise without heavy supervision
* Wants to keep developing and grow with the business as it scales

What You'll Get

* Real ownership of client accounts from day one - not a junior support role
* Exposure to a varied portfolio of clients and sectors
* A collaborative team where good ideas are heard regardless of seniority
* Room to grow into a senior role as the agency scales
* Support for continued learning, development and certifications
* Bristol office with hybrid working and a competitive salary

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