<p>Get AI-powered advice on this job and more exclusive features.</p><p>An exciting opportunity to join a contemporary womens clothing brand, built around empowering women through stylish, trend-led, and affordable fashion.</p><p>With a strong identity and a growing customer base, theyre ready to expand their digital footprint and take the brand to new heights.</p><p>They are looking for a Digital Marketing Specialist who is creative, analytical, self-driven and passionate about digital marketing & brand growth.</p><p>If youre someone who thrives on data, digital strategy, and innovation, while staying on top of the latest marketing trends, this role is for you!</p><p>This job will suit someone with at least two to three year’s work experience in a digital marketing / marketing role.</p><p><strong>Key Responsibilities</strong></p><ul><li>Liaise with 3rd-party advertisers to manage and optimize Google Ads, Meta (Facebook & Instagram), TikTok, and other relevant platforms.</li><li>Plan, execute, and analyse performance marketing campaigns to drive brand awareness, traffic, and conversions.</li><li>Plan, create, and schedule email campaigns, newsletters, and automations using platforms like Klaviyo or Mailchimp.</li><li>Monitor campaign performance and optimize for open rates, CTR, and conversions.</li><li>Create and manage a promotional calendar aligned with product drops, sales events, and seasonal campaigns.</li><li>Work closely with the design, merchandising, finance, and operations teams to ensure alignment of marketing objectives & efforts.</li><li>Research, outreach, and manage collaborations with influencers, stylists, and celebrities aligned with our brand.</li><li>Coordinate and develop assets needed for campaigns across all platforms.</li><li>Stay current with trends in digital marketing, fashion, and pop culture to maximize brand outreach.</li><li>Use tools like Google Analytics, Meta Business Suite, TikTok Ads Manager, etc. to track KPIs and campaign ROI.</li></ul><p><strong>Requirements</strong></p><ul><li>Proven experience in digital marketing, ideally in the fashion or lifestyle sector.</li><li>Strong grasp of Meta Ads, Google Ads, TikTok Ads, and email marketing platforms.</li><li>Excellent understanding of influencer marketing and online community building.</li><li>Ability to analyze data and draw insights to optimize performance.</li><li>Creative thinker with excellent communication and project management skills.</li><li>Up to date with current digital marketing trends, tools, platforms and best practices.</li></ul><p><strong>Nice to Have</strong></p><ul><li>Experience with Shopify, Klaviyo, Canva, or Figma.</li><li>A strong personal interest in fashion, styling, and culture.</li><li>Prior experience in building or scaling a fashion or DTC (direct-to-consumer) brand.</li></ul><h3>Seniority level</h3><ul><li><h3>Seniority level</h3>Associate</li></ul><h3>Employment type</h3><ul><li><h3>Employment type</h3>Full-time</li></ul><h3>Job function</h3><ul><li><h3>Job function</h3>Marketing</li><li><h3>Industries</h3>Retail Apparel and Fashion, Wholesale Apparel and Sewing Supplies, and Apparel Manufacturing</li></ul><p>Referrals increase your chances of interviewing at People Marketing Fashion Recruitment by 2x</p><p>Get notified about new Digital Marketing Specialist jobs in <strong>Manchester, England, United Kingdom</strong>.</p><p>Cheadle, England, United Kingdom 3 days ago</p><p>Greater Manchester, England, United Kingdom 6 days ago</p><p>Manchester Area, United Kingdom 2 hours ago</p><p>Manchester, England, United Kingdom 2 weeks ago</p><p>Manchester, England, United Kingdom 1 week ago</p><p>Salford, England, United Kingdom 5 days ago</p><p>Manchester, England, United Kingdom 2 days ago</p><p>Manchester, England, United Kingdom 6 days ago</p><p>Manchester, England, United Kingdom 5 days ago</p><h3>Digital Marketing Assistant - 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