About the Company This high-growth specialist is known for its technical expertise, quality products, and strong customer relationships. With a forward-thinking approach and a commitment to continuous improvement, they’re shaping the future of hardware solutions, helping clients stay competitive in a fast-evolving market. What’s the role about? As Area Sales Manager, you’ll be the face of the business — building trust, solving problems, and driving growth across your region. * Spend 60% of your time nurturing existing accounts, and 40% developing new business * Regularly meet customers face to face, booking appointments at their sites or the brand new showroom in Park Royal, London. * Identify and close new sales opportunities, especially with Monthly Repeat Customers * Provide technical advice and tailored solutions to meet customer needs * Act as the eyes and ears on the ground, feeding insights back to the wider team Key Responsibilities * Develop and nurture existing customer accounts who have the potential to become MRCs * Deliver technical support and solution-based advice to generate sales * Communicate customer feedback and insights to internal teams * Analyse monthly sales performance and identify growth opportunities * Ensure regular contact with all key accounts (at least every 8 weeks) * Attend daily, weekly, and monthly team meetings to align on g...