JOB DETAILS
JOB BAND:
B
CONTRACT TYPE:
9 Months Full-time Fixed-term
DEPARTMENT:
CCOG Social – Masterbrand
LOCATION:
London – Hybrid
PROPOSED SALARY RANGE:
£28,000 – £33,000 depending on relevant skills, knowledge and experience. The expected salary range for this role reflects internal benchmarking and external market insights.
We're happy to discuss flexible working. If you'd like to, please indicate your preference in the application – though there's no obligation to do so now. Flexible working will be part of the discussion at offer stage.
Job Purpose
Are you a creative social media enthusiast with a passion for television and a knack for creating engaging content for under-35 audiences? Join the BBC TV Social Campaigns team as our new Social Media Coordinator, helping deliver standout campaigns across TikTok, YouTube, Instagram, and Facebook.
WHY JOIN THE TEAM
We're a friendly, creative team producing standout social campaigns for the UK's biggest TV shows. With a high bar for quality and a commitment to public service value, we drive millions to iPlayer. We support each other and nurture a great team culture, offering real opportunities for personal and professional growth.
Your Key Responsibilities And Impact
* Lead and support creative social media campaigns across BBC TV titles, working with internal and external teams.
* Generate and develop creative ideas and briefs for social content aligned with divisional strategy.
* Produce engaging digital assets (video, images, thumbnails) optimised for platform best practice.
* Write cross-platform copy and alt text that meets editorial and compliance standards.
* Monitor audience engagement and trends to inform content decisions and campaign strategy.
* Collaborate with influencers, talent, and partners to amplify campaign reach.
* Use data and insight tools to evaluate campaign performance and share findings with stakeholders.
Essential Criteria
YOUR SKILLS AND EXPERIENCE
* Experience working on social media accounts and/or campaigns.
* Strong video/image editing skills with attention to detail and editorial judgment.
* Effective written and verbal communication skills.
* Good editorial judgement and a general understanding of compliance for social media content
* Experience collaborating with stakeholders across departments.
* Ability to manage multiple tasks and meet deadlines.
* Familiarity with social media platforms and audience engagement tools.
Desired But Not Required
* Ability to critically evaluate ideas and make improvements.
* Experience working with in-house and third-party creative teams.
* Knowledge of the broadcasting industry and interest in its output.
* Comfortable working in a fast-paced, creative environment.
Disclaimer
This job description is a written statement of the essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed