SA (Remote)
Full time
About Greenpark
Greenpark is a global, award-winning, performance-driven content leader and brand publishing agency. Our Purpose is to help brands create meaningful connections that impact people’s lives through performance-driven content for search and social. Our unique expertise in Omnichannel Search & Insights, Creative Content and Performance Tech are delivered to our clients via an ad agency and in-house model.
We do this for a global client portfolio including Unilever, Campari Group, AIA, Sanofi, Nestle, Lipton, Kimberley Clark, Kellogg’s, Emma Sleep, De Beers and more.
Our Values
As a company, we strive and act together in our ambition to make a positive impact for the people and brands we serve, we do everything with kindness and respect at the core. ‘We Strive’, ‘Acting Together’, ‘With Kindness’ are the values that guide us.
About the Role
We are looking for an experienced and results-driven Social Media Manager to help shape and deliver social-first strategies, manage multimarket social projects and content creation for a leading B2B food solutions brand. Based in South Africa and managed out of the UK, this role will support a global project, collaborating with internal teams and client stakeholders across several international markets.
You’ll play a hands-on role in managing content creation, campaign execution, influencer engagement, and community management, all tailored to engage business audiences in the foodservice industry. The ideal candidate brings a strong understanding of B2B marketing, content strategy, and how to create value-driven communications that resonate with food service professionals.
What you’ll do
1. Plan and manage social media content tailored to B2B audiences, ensuring content is relevant, engaging, and aligned with brand messaging across multiple markets.
2. Coordinate with community managers and market leads across regions to ensure execution reflects local nuances and business priorities.
3. Support campaign development by conducting research, gathering insights, and identifying opportunities to drive awareness and credibility.
4. Stay up to date on platform trends and B2B social best practices, translating these into actionable recommendations and content optimizations.
5. Work with influencers and industry voices, supporting outreach and management to increase reach and authority within relevant B2B networks.
6. Develop and maintain tone-of-voice and governance documentation to ensure consistent communication across markets.
7. Monitor performance and report on KPIs, translating data into insights that inform ongoing campaign improvements.
8. Collaborate across internal departments and client teams, supporting alignment between strategy, content, and execution.
About you
9. 3–5+ years’ experience in social media management, preferably within B2B or food-related industries.
10. Understanding of B2B customer journeys, particularly for foodservice professionals and food operators.
11. Demonstrated experience in multi-market social strategy and content planning.
12. Strong grasp of LinkedIn, Meta and other platforms relevant to B2B audiences, as well as experience with paid and organic social.
13. Experience managing or working with content creators, influencers, subject matter experts, and brand advocates in a B2B context including content planning, ideation and project management
14. Competent in using social analytics and insights tools to inform strategy and track success. And to provide rigorous reporting
15. Exceptional communication skills and the ability to collaborate across time zones and teams.
16. Comfortable working in a fast-paced, hands-on environment with multiple stakeholders.
You must be
17. A strategic and practical content planner who understands the B2B mindset and how to deliver social value to food operator audiences.
18. A confident communicator and collaborator, able to navigate complex stakeholder needs across markets.
19. A self-starter who is comfortable managing day-to-day execution while contributing to strategic direction.
20. A curious, food-savvy individual, eager to stay ahead of trends and bring fresh thinking to B2B social marketing.