Lead a Premium Sales Experience in the World of Luxury Campervans as a General Sales Manager
Warmington, Oxfordshire
Permanent
Up to £55,000 + Bonus
Are you a driven sales leader ready to take ownership of a high-performing team in a truly unique market?
We’re partnering with an innovative brand redefining automotive camping luxury—designing and delivering bespoke campervans and motorhomes that turn travel into unforgettable experiences. This is your chance to step into a pivotal leadership role where your impact will be seen, measured, and celebrated.
Why This Role Stands Out?
This isn’t just another sales management position. You’ll:
Take full ownership of a central sales function at their Headquarters and Flagship Sales site
Shape a performance-driven, high-energy culture
Influence customer journeys in a premium, lifestyle-led market
Drive real improvements in conversion, capability, and customer satisfaction
If you enjoy building teams, refining processes, and delivering results, you’ll thrive here.
What You’ll Be Doing?
As General Sales Manager, you’ll lead from the front—coaching, motivating, and driving excellence across the team:
Lead daily sales operations and energise team performance
Coach and develop your team to consistently exceed targets
Run structured sales meetings and performance reviews
Oversee pipeline health and deal progression
Champion effective and consistent CRM usage
Ensure fast, high-quality enquiry handling
Collaborate cross-functionally to deliver a seamless customer journey
Maintain exceptional showroom and stock standards
Report on performance and identify opportunities for growth
The General Sales Manager We’re Looking For...
Proven experience in sales leadership, ideally within automotive or a premium product environment
Strong track record of driving performance and improving processes
Confident using CRM systems and managing sales pipelines
A natural leader who can motivate, challenge, and inspire
Passion for delivering an outstanding customer experience
Ready to Make an Impact?
If you're a commercially driven leader who thrives in a fast-paced, high-impact environment, this is your opportunity to take the next step in your career.
Apply today with your CV! Upon successful shortlisting, a member of the Apex Recruitment team will be in touch to discuss the General Sales Manager opportunity in confidence.
Key Skills
General Sales Manager | Sales Leadership | CRM Management | Pipeline Management | Automotive Sales | Team Coaching | KPI Delivery | Customer Experience | Stakeholder Collaboration