Sales Development Representative
As an SDR, you will play a key role in generating high-quality Sales Qualified Leads (SQLs) through proactive outreach and strategic engagement. Working closely with Marketing and Sales teams, you will leverage advanced CRM tools and data-driven insights to identify and cultivate prospects across multiple acquisition streams.
This position is ideal for an ambitious professional with a proven track record in sales development who is eager to progress into a Business Development Manager role.
Key Responsibilities
* Execute multi-channel prospecting campaigns to engage decision-makers
* Use CRM lead scoring to prioritise outreach and maximise engagement
* Research prospect needs and tailor messaging for impact
* Maintain accurate CRM records and ensure pipeline integrity
* Collaborate with Marketing and Sales to refine outreach strategies
* Represent the company with professionalism and enthusiasm
* Provide feedback on lead quality and campaign performance
Success Metrics
* Monthly MQL and SQL generation
* Conversion rates from initial contact to qualified lead
* Engagement across outreach channels
* CRM data accuracy and management
* Contribution to overall pipeline growth
What They're Looking For
* 2 - 4 year's experience in sales development or similar roles with proven results
* Strong research and analytical skills
* Self-motivated and able to thrive in a fast-paced environment
* Experience in lead generation and managing the sales funnel life cycle
* Excellent communication and stakeholder engagement skills
* Familiarity with LinkedIn, CRM systems, and outreach tools
What They Offer
* Opportunity to shape pipeline strategy and drive growth
* Clear career progression to Business Development Consultant
* Hybrid working and a collaborative, mission-driven culture
* Competitive benefits package including healthcare, EAP, and training opportunities
At Gleeson Recruitment Group, we embrace inclusivity and welcome applicants of all backgrounds, experiences, and abilities. We are proud to be a disability confident employer.
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