Role : SEO & PPC Executive – Normanton
Salary : up to £32k per annum
Working Hours : Monday – Friday 08:30am- 17:30pm
Benefits:
* 25 Days Annual Leave + Bank Holidays
* Pension
* Annual bonus scheme
* Onsite parking
* Bespoke progression plan
Elevation Recruitment Group - Marketing Division are excited to be exclusively working with a global retailer.
Job overview:
We are looking for an SEO & PPC Executive to join our in-house marketing team to drive growth and improving our online visibility. You will play a pivotal role in optimising our website, increasing search engine rankings, and driving both organic and paid traffic.
Responsibilities:
* Creating engaging and optimised website content
* Keyword research and competitor analysis.
* Local SEO Content e.g. Google Business Profile / Bing Places
* Oversee the creation and management of paid ad campaigns (primarily Google Ads, Bing Ads & META)
* Crafts compelling ad copy and optimise landing pages for maximum click-through and conversion rates in PPC campaigns
* Monitor and analyse website performance using analytics tools to identify areas for improvement.
* Stay up-to-date with the latest SEO & PPC trends and algorithm updates.
* Collaborate with the marketing and ecommerce teams to ensure SEO best practices are implemented.
* Identify opportunities for SEO & PPC improvements and make recommendations accordingly.
Whilst carrying out the above role, training will also be provided to allow skill set development if successful candidate wants to.
Required skills:
* 2 years minimum experience in SEO & PPC.
* Strong English skills
* Strong copywriting skills
* Strong understanding of search engine algorithms and best practices.
* Excellent analytical and problem-solving skills.
* Strong communication and interpersonal skills.
* Ability to work independently and as part of a team.
* Good working knowledge of the Microsoft Office Suite.
* A passion for digital marketing and a desire to stay up-to-date with industry trends.
Desirable skills:
* Knowledge of SEO tools and analytics platforms (e.g. Google Analytics, Search Console, SEMrush).
* Knowledge of paid search advertising (PPC).
* Knowledge of the electrical wholesale industry (not essential).