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Digital Content and Storytelling Specialist, Sheffield, South Yorkshire
Client:
Location: Sheffield, South Yorkshire, United Kingdom
Job Category: Other
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EU work permit required: Yes
Job Views: 3
Posted: 22.08.2025
Expiry Date: 06.10.2025
Job Description:
About Smart Data Foundry
Smart Data Foundry aims to unlock the power of financial data to improve people's lives.
What we do
We facilitate the research ecosystem by providing research-ready financial data and creating insights that inform policy and regulation.
The Digital Content & Storytelling Specialist will produce and manage engaging content that communicates our work and impact across digital platforms, bridging data science and communication to showcase our data and products effectively.
Content Creation & Storytelling
* Produce accessible narratives from complex data and insights
* Develop blog posts, articles, whitepapers, reports, and case studies with experts
* Create thought-leadership content to position Smart Data Foundry as an industry leader
* Write compelling copy for social media, newsletters, and marketing campaigns
* Create visual assets like infographics and videos using tools like Canva
Content Distribution
* Plan and publish content across channels including website, blog, LinkedIn, Bluesky, and email
* Collaborate with marketing to identify content opportunities
* Tailor content for each platform and optimize for engagement
* Implement A/B testing strategies to enhance performance
* Monitor and report content performance
Brand & Message Consistency
* Maintain consistent voice, tone, and visual identity
* Ensure accuracy, clarity, and relevance in content
Collaboration & Internal Communication
* Work with data science, engagement, and product teams to craft stories
* Coordinate with design, comms, and marketing teams
* Support content strategy development and execution
Audience Engagement & Growth
* Refine strategy based on trends and audience behavior
* Experiment with new formats like videos and interactive graphics
SEO & Accessibility
* Apply SEO best practices
* Ensure content meets accessibility standards
Qualifications include proven experience in content creation, storytelling, or digital marketing, strong writing skills, data communication ability, familiarity with analytics, social media management, SEO, design skills, proficiency with content tools, and excellent communication and relationship-building skills.
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