TikTok Shop Executive
Location: Runcorn, Cheshire, UK, WA7 1
Apply by: 2026-07-03T13:05:53.65
Company: Protein Works
Protein Works is a high-growth DTC nutrition brand with a clear mission: help people live healthier, happier lives through the power of nutrition. As TikTok Shop Executive at Protein Works, you’ll be based at our new Campus in Speke, Liverpool, supporting the TikTok Shop Channel Manager in driving growth across one of our fastest-moving commercial channels. The role will help deliver ambitious growth targets through day-to-day trading, product set-up, creator and affiliate activity, promotions, content performance and reporting, while also supporting the launch and delivery of new TikTok Shop markets across Europe.
Core Responsibilities
* TikTok Shop Management
o Own the day-to-day operation of the TikTok Shop: product listings, pricing, imagery, descriptions, and availability
o Ensure all product information is accurate, up to date, and optimised for the platform
o Manage product catalogue updates in line with launches, promotions, and range changes
o Coordinate with the wider trading and ops teams to align stock availability with live listings
o Support the TikTok Channel Manager in delivering our expansion plans across EU markets
* Channel Administration
o Support the TikTok Channel Manager with the launch of all promotional campaigns on TikTok Shop
o Maintain channel settings, bio, links, and pinned content in line with current priorities
o Manage the affiliate and creator commission structure within TikTok Shop - onboarding, tracking, and reporting
o Liaise with finance and marketing on promotional mechanics, discount codes, and campaign setup
* Performance Reporting
o Pull and consolidate weekly TikTok Shop and channel performance data
o Track key metrics: GMV, orders, conversion rate, affiliate performance, product-level sales
o Flag issues, anomalies, and opportunities to the line manager with clear commentaryMaintain an organised database of active affiliates and their performance
* Creator & Affiliate Coordination
o Support the TikTok Channel Manager in delivering onboarding targets, completing admin around creator partnerships: contracts, product seeding, commission tracking
o Maintain an organised database of active affiliates and their performance
o Coordinate posting schedules and ensure product links are correctly attributed
What We're Looking For
* Highly organised with strong attention to detail.
* Comfortable working in platform back-ends and admin systems.
* Analytical – able to pull, read, and summarise performance data.
* Process-driven and reliable; able to manage multiple workstreams without dropping detail.
* Prior experience in e-commerce, marketplace management, or platform admin preferred.
* Familiarity with TikTok Shop or similar platforms (Amazon, Shopify) a strong advantage.
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