The Green Recruitment Company are working with an energy and environmental consultancy. They are committed to transforming the energy landscape by delivering straightforward, sustainable, and actionable solutions that create lasting environmental and societal benefits. Our goal is to help businesses and communities reduce their energy consumption, adopt clean technologies, and contribute to a sustainable future.
They are looking for a Business Development Manager to join them on a permanent basis. As a BDM, you will work closely with the sales team and the Marketing Director to plan and execute lead generation strategy and drive commercial growth across the UK.
This role will focus on business development within the public and educational sectors - experience within this sector would be beneficial.
The role will focus on developing and executing a range of demand generation activities—such as cold calling and email campaigns—to help us achieve our growth targets. This is only part of the position as the bulk of this role will be following up on warm leads and turning them into success stories.
Some of the key Responsibilities:
* Lead Generation: Identify and develop new business opportunities by prospecting and reaching out to potential customers through cold calling and canvassing.
* Sales Support: Collaborate with the sales team to create outreach plans that engage new prospects and start meaningful conversations.
* Target Achievement: Consistently meet quarterly sales and activity targets.
* CRM Management: Maintain accurate and detailed records of customer interactions, including tracking progress and outcomes in the sales CRM.
* Data Enhancement: Update and improve customer data to ensure better quality, more informed outreach.
* Personal and Financial Goals: Meet both individual performance targets and financial objectives.
* Cross-Functional Collaboration: Work closely with other departments to support business development and organizational growth.
* Continuous Learning: Participate in ongoing training to develop your skills and stay informed about industry trends.
* Strategic Campaigns: Partner with Sales and Marketing to design and implement effective sales campaigns.
* Customer-Centric Focus: Collaborate with key stakeholders to ensure that all initiatives align with and enhance the overall customer experience.
Experience needed for this position:
* Proven Experience: Solid background in leading and executing demand/lead generation campaigns for B2B solutions in the renewables space, heat, power, manufacturing or education.
* Track Record of Success: Demonstrable success in consistently meeting or exceeding sales and activity targets.
* Customer-Centric Focus: Passionate about delivering value to customers, with a history of developing campaigns that significantly impact Marketing Qualified Leads (MQLs) and drive sales pipeline growth.
* Stakeholder Management: Skilled in managing multiple stakeholders and prioritizing tasks across a broad scope to ensure alignment with both short-term and long-term business objectives.
* Analytical and Strategic Mindset: Strong problem-solving, strategic thinking, and analytical skills, with experience in tracking metrics, conducting performance analysis, and optimizing campaign outcomes.
* Tech-Savvy: Familiar with CRM, LinkedIn, digital marketing tools, marketing automation platforms, and tracking systems.
This is a very exciting role and they are flexible on the base salary dependent on sales experience and sector experience. They offer uncapped commission and have great career progression with this role.
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