Job Title: Account Manager
Reports to: Sales Manager
Location: Covering Berkshire, Reading, and Newbury areas
Overview
To deliver the pre-agreed budgeted margin for the designated postcode area. To increase the number of trading accounts in the postcode area by achieving a pre-agreed new business target. To retain the existing customer base and grow the spend per account through category upselling. To represent the company to the market and to represent the market to the company.
Main Duties
1. Deliver your contribution to the depot gross margin.
2. Manage the debt ledger for your area, including correct completion of company account forms and the timely collection of cash and cheques where appropriate.
3. Deliver targets on drive brands with brand partners.
4. Over-deliver on customer service aspects you can influence.
5. Take responsibility for managing your accounts from start to finish.
6. Liaise effectively with other departments, including telesales, credit control, sales support, distribution, and administration.
7. Organize technical installations on draught beer dispensing equipment.
8. Consult with customers to offer impartial advice on promotional activities to help grow their businesses.
9. Liaise with brand representatives operating in your area.
10. Promote LWC Drinks' own brand products.
Knowledge and Experience
* Excellent customer service skills.
* Proficiency in Microsoft Excel for spreadsheets and records.
* Good teamwork skills.
* Effective communication and relationship-building skills.
* Good knowledge of the drinks industry, products, and the on-trade market is preferred but not essential.
* WSET Level 2 qualification is preferred.
* Commercial experience in selling wine (on-trade preferred).
* Proven track record in sales and achieving growth targets.
LWC Drinks Ltd provides licensed establishments with bar and sundry supplies. We are the fastest-growing privately owned drinks company in Britain, ranked 24th in the Sunday Times PWC Profit Track 100. Our goal is to provide the best customer service in the industry, employing over 1,400 people across 18 depots in the UK, with a Support Centre and Hub Distribution Centre based in Manchester.
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