We are looking for a talented Content marketing manager to take full responsibility of our inbound marketing strategies including social media, blogs and lead generation. Our ideal candidate is a creative marketing professional, preferably with a writing background. You should be able to develop engaging content to attract and retain customers. For this position, it’s also essential to be up-to-date with new technologies and marketing trends. Ultimately, you should be able to expand our company’s digital footprint and brand awareness.
Responsibilities
* Design content marketing strategies and set short-term goals
* Undertake content marketing initiatives to achieve business targets
* Collaborate with design and writing teams to produce high quality content
* Develop editorial calendar, delegate tasks and ensure deadlines are met
* Deliver engaging content on a regular basis and inspire team members
* Edit, proofread and improve content
* Optimize content considering SEO and Google Analytics
* Analyze web traffic metrics
* Share content through various channels, ensuring strong web presence
* Receive customer feedback and generate ideas to increase customer engagement
Requirements
* Proven work experience as a Content marketing manager
* Proficiency in MS Office and WordPress or other Content Management Software
* Understanding of web publishing requirements
* Editorial mindset with an ability to predict audience preferences
* Hands on experience with SEO and web traffic metrics
* Expertise in social media platforms
* Project management skills and attention to detail
* Excellent communication and writing skills in English
* BSc degree in Marketing, Journalism or relevant field