Overview
As Marketing Coordinator at ANS Group, you will support the planning, execution, and analysis of multichannel campaigns targeting both new prospects and existing customers across our Direct and Indirect markets.
Responsibilities
* Support the strategic planning and execution of campaign activity across our range of key products, leveraging channels including email, social media, webinars, and in-person events.
* Coordinate with ANS’s integrated marketing team across events, content, design, and performance marketing to create engaging campaigns that generate new business opportunities and support customer retention.
* Assist with reporting tools, campaign automation, and lead scoring to deliver multi-channel marketing campaigns to prospects and existing customers.
* Support the development and design of campaigns utilising Marketo as we embark on an exciting marketing automation journey.
* Collect and analyse marketing data to produce campaign insights and learnings to drive future performance.
* Work with the marketing manager and campaign executive to create clear campaign briefs, measure performance, and gather feedback.
* Assist in building highly targeted prospect data campaigns for our Sales and Accounts teams to contact.
Qualifications / What you’ll bring
* Able to collaborate with the marketing team and the wider business to deliver campaigns.
* A resolute attitude and drive to deliver campaigns on time.
* A creative mindset, willing to suggest and test new ideas as we grow.
* Good communicator across multiple stakeholders.
* Able and confident to write and occasionally present campaign briefs to Sales and wider business teams.
* A fail-fast mentality and the ability to test, learn, iterate, and adjust a marketing strategy.
Details
* Seniority level: Entry level
* Employment type: Full-time
* Job function: Marketing and Sales
* Industries: IT Services and IT Consulting
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