We're looking for a Paid Media Executive to take ownership of Meta and TikTok advertising. Meta is a well-established channel where you'll focus on optimizing performance and driving conversions. TikTok, on the other hand, is a growing platform for us, and we need someone who can push creative boundaries, test new approaches, and drive viral content.
What You'll Do:
1. Optimize and scale Meta campaigns to maximize conversions and ROI
2. Develop and execute TikTok content strategies to test, learn, and drive engagement
3. Analyze campaign data, identify trends, and use insights to refine strategies
4. Stay ahead of paid media trends and platform updates
5. Collaborate with creative teams to develop high-performing ad creatives
Are you a results-driven digital marketer with a passion for optimizing paid media campaigns? Do you thrive in a fast-paced environment, balancing performance-driven strategy with creative content testing? If so, this is an exciting opportunity to shape the paid media strategy for a leading B2C organization.
Minimum requirements:
* Experience managing paid media campaigns on Meta (Facebook, Instagram) and/or TikTok
* Strong analytical mindset with a performance-driven approach
* Creative thinker with the ability to test, iterate, and push content to go viral
* Passion for health & nutrition is a plus!
Benefits:
* Be part of a fast-growing business with huge career growth potential
* A dynamic and creative company culture
* Investment in your development & career progression
* Competitive salary + bonus & benefits
Ready to take your paid media expertise to the next level? Let's chat!
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