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Sales director

Birmingham (West Midlands)
SF Executive
Sales director
Posted: 10 November
Offer description

Head of Sales - Specialist Business Services Provider



A rapidly growing Specialist Business Services provider is seeking an ambitious and strategic Head of Sales to drive the next stage of their growth. With a track record of year-on-year growth of 38% and a 100% client retention rate, the organisation is now looking to strengthen its sales function, moving beyond tendering and word-of-mouth to a structured, high-performing sales operation.



The Role


This is a senior leadership position with the potential to transition into a broader commercial leadership (CCO) role in the future. The Head of Sales will:


* Build and lead a high-performing sales team across inbound, outbound, and bid-led opportunities.
* Develop and execute strategies to grow and diversify the client base, with a particular focus on the NHS and healthcare sector.
* Navigate complex sales processes involving procurement, CIOs, and Patient Experience teams.
* Sell emotional, life-saving services while demonstrating a strong understanding of the supporting technology, bridging the gap between human service and tech-enabled solutions.
* Drive monetisation across job-based, contract-based, and recurring revenue streams (ARR).
* Be hands-on from day one, managing a small team directly in the field, with responsibility for building a larger sales function over time.



The Person


The ideal candidate will:

* Have demonstrable experience in healthcare/NHS sales.
* Understand complex, consultative sales cycles and how to influence multiple decision-makers.
* Be commercially minded, with experience in pricing, monetisation, and ARR growth.
* Be a hands-on leader, capable of managing and motivating a small team initially, with experience in scaling a sales function over time.



Why This Role?


This is a unique opportunity to join a high-growth Specialist Business Services provider at a pivotal stage in its development. The successful candidate will help shape the future of the organisation, embedding a strong sales foundation that enables the company to continue its impressive growth trajectory.

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