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New product development manager

St Helens
Permanent
Advocate Group
New product development manager
€50,000 a year
Posted: 6 February
Offer description

Are you ready to shape the future of Health & Wellness innovation?

Advocate Group is proud to represent a forward-thinking functional nutrition brand, in their search for an NPD Health & Wellness professional to join their R&D team.


The Business

* At the forefront of the "Better for You" movement, delivering functional products that genuinely improve consumer wellbeing.
* Committed to innovation and scientific excellence, with a culture that values creativity, collaboration, and continuous growth.
* Recent portfolio expansion and strong progression opportunities for R&D talent.


The Role

We are looking for a candidate who can make their mark by translating science into category-leading Health & Wellness products. Here’s how:

* Lead the formulation and development of functional products (e.g., gut health, hydration, energy, sleep).
* Translate marketing insights into scientifically substantiated formulation guidelines and claims.
* Research and validate functional ingredients, ensuring technical feasibility, palatability, and stability.
* Manage internal and external NPD projects, driving innovation pipelines and speed to market.
* Ensure full regulatory and safety compliance across health claims, novel foods, and ingredient usage.


About You

* Degree-qualified in Nutrition, Food Science, Biochemistry, Biomedical, or related disciplines (Nutrition focus highly desirable).
* Minimum 5 years’ experience in R&D/NPD, ideally with Health & Wellness, Functional Foods, or Sports Nutrition.
* Proven track record of translating scientific research into commercially successful products.
* Deep knowledge of UK/EU health claims regulations, labelling, and novel foods.
* Strong scientific literacy, formulation expertise, and the ability to communicate complex science to non-technical teams.
* Experience managing external partners and co-manufacturers is a distinct advantage.
* Competitive salary with career progression opportunities.
* Be part of a pioneering team shaping the future of functional nutrition.
* Exposure to cutting-edge ingredients and innovations in the Health & Wellness sector.
* Collaborative and supportive work environment based in Haydock.

If the role and responsibilities sound like a good fit for you, then I’d love to speak to you!

Find out more about our available opportunities or how we can help you further your career – contact us today.

Get in touch with Ciara or click “Apply Now” to be considered for this vacancy.

Call: 020 7871 8000

Advocate Group is a leading recruitment partner to the FMCG and consumer product sectors.

We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that Advocate Group is acting as an employment agency in relation to this vacancy.

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