SWAY Hair Extensions is now one of the UK’s leading salon professional brands and rated #1 on Trustpilot. A salon professional go-to brand offering 7 hair extension methods, 49 unique natural colour shades, and a Premium Haircare collection.
We are looking to recruit a Social Media Executive to join our team. You will be dedicated to implementing the brand's vision through marketing and social strategies, ensuring excellent customer service while working alongside a successful team.
You will be responsible for growing the company’s luxury hair extension and retail presence through social channels and other platforms. Using a collaborative approach, you will create content, manage influencer partnerships, and work with our Graphic Designer, Affiliate Manager, and CEO.
Responsibilities:
1. Work closely with the Marketing Team and CEO to create and execute marketing activities across brand and digital channels.
2. Manage the social media calendar, monitor competitors, and highlight best practices.
3. Create engaging, on-brand creative content for all media channels including Instagram, TikTok, and our website.
4. Collaborate with the creative lead and digital marketing agency, analyze Google Analytics, and use insights to enhance our activities.
5. Assist with photo shoots and events, including directing and gathering behind-the-scenes content.
6. Prepare weekly marketing reports.
7. Plan and develop marketing strategies for all social channels.
8. Track social content performance and identify brand opportunities.
Experience:
1. 3+ years of experience in a social marketing role, preferably within fashion or beauty industries.
2. Degree-level education in Marketing, Fashion, or related discipline.
3. Experience creating engaging video content for social media.
4. Keen interest in the female beauty and fashion industry.
5. Strong communication skills and ability to manage successful relationships with internal and external partners.
6. Excellent organizational skills and attention to detail.
Additional Details:
* Seniority level: Mid-Senior level
* Employment type: Full-time
* Job function: Marketing and Sales
* Industry: Retail
#J-18808-Ljbffr