Responsibilities
* Leading the development and delivery of marketing plans that showcase Tesco’s wine and food expertise, driving customer engagement and business growth.
* Creating clear, insight-led strategies that define the business opportunity, desired customer behaviour, and how to bring our wine proposition to life across all customer touchpoints.
* Using customer and financial insight to make bold recommendations and prioritise investment.
* Briefing and collaborating with external agencies to develop creative campaigns that are distinctly Tesco.
* Working with Media Planning and Channel teams to deliver integrated campaigns across paid, owned and earned media.
* Forecasting, managing and tracking marketing budgets, ensuring efficiency and effectiveness.
* Reviewing campaign performance and creative effectiveness with the Insight team.
* Identifying opportunities to grow Tesco’s wine proposition through UK Retail Media platforms.
* Staying curious and spotting trends, innovations and market activity to inform future plans.
* Proven success in marketing award-winning wine and food.
* Leading cross-functional teams and agency partners.
* Crafting and delivering strategic and creative marketing briefs.
* Developing and deploying integrated campaigns across paid, owned and earned media.
* A proactive, collaborative approach with a test-and-learn mindset.
About Tesco
You might know us as a supermarket, technology company or even for our award-winning mobile network. Truth is, we’re all of those things, and much more. Our colleagues work with one goal in mind, helping to make every day a little better for our customers, colleagues and communities all over the world. No two customers are the same, neither are our colleagues.
Employment Flexibility
At Tesco, we champion a balance that lets you thrive both in and out of work. Spend 60% of your week collaborating with colleagues at our office locations or local sites and the rest remotely. Whether you're just kicking off your career, juggling passions, or navigating big life events, we're here to support you. We always welcome a conversation about flexible working, so talk to us throughout your application about how we can support.
EEO Statement
We're proud to be an accredited Disability Confident Leader, where everyone’s welcome. That’s why we commit to providing a fully inclusive and accessible recruitment process. If you need support with your application, click here for more information. And if you're interested in joining our team but don't tick every box, don't let that hold you back from applying.
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