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Head of member engagement

Newcastle Upon Tyne (Tyne and Wear)
Shared Interest Society Ltd
Posted: 1 October
Offer description

We have an exciting opportunity to join Shared Interest, as a member of the senior management team, you will lead on the investment growth strategy, ensuring Share Capital is maintained at a level to fulfil the Society’s lending commitments. You will lead the Member Engagement Team, providing excellent customer service to existing and new investors/donors.

Shared Interest is a UK based co-operative that lends to fair trade businesses in the developing world. We use the investments of our members to make loans to organisations of farmers and craftspeople as well as some fair-trade buyers

Responsibilities include:

* Develop, implement, and evaluate comprehensive strategies to drive membership growth and investment across Sterling, Euro, and USD
* Organise and ensure maximum member participation, engagement and satisfaction during the year in mailings, events and the Annual General Meeting through clear communication and effective voting systems
* Lead on the development and management of member online portal and CRM system to manage and maximise member engagement and meet governance obligations
* Implement robust processes, procedures and metrics to ensure MET provides excellent customer service for existing and potential members and donors in line with relevant legislation and ensure all communication materials comply with our Rules
* Direct marketing and communications strategy across Society and Foundation to maximise ROI, ensuring investment levels are both developed and maintained, to fulfil our mission
* Establish and maintain brand consistency across all touchpoints while developing engaging multilingual content for digital platforms
* Build and nurture strategic partnerships with media and key stakeholders to enhance visibility
* Lead content strategy across all social media channels and website to drive engagement and growth
* Develop and implement metrics to measure the effectiveness of all marketing and communication initiatives
* Contribute to the strategic direction of the Society and the Foundation as a member of the Senior Team.

About you

You will be a strong communicator, able to speak confidently with internal and external senior stakeholders at all levels, able to build strong working relationships.

You will have a proven track record of developing and implementing multi-channel communication strategies with measurable lead generation outcomes.

You can demonstrate how you have previously delivered and maximised the impact of content, planning and digital engagement.

The ability to work manage your workload and work to tight timeframes is essential, as well as being able to problem solve and take calm, and accurate action to ensure effective resolutions.

Ideally you understand the membership business model and member engagement strategies, also experience of investment management and growth strategies, would be preferable.

You will have strong social motivation – commitment to, and empathy with, the aims, objectives and values of Shared Interest.

About Us

We believe that people are our most valuable asset. We are focussed on colleague development; it is important to us to nurture expertise, talent and passion within the colleague team.

What do you get in return? As well as receiving a competitive annual salary including additional benefits which include,

* Pension scheme (up to 9% employer contribution)
* Annual pay reviews
* Life assurance (3x salary) and income protection
* Access to a range of high street and online discounts
* Work/Life Balance – Flexible approach to the working day
* A 37.5-hour weekly contract
* 25 days’ annual leave + bank holidays (rises to 30 with length of service)
* Hybrid working (3 days’ home based, 2 days based in our Newcastle office)
* Above statutory family leave entitlement
* Health and Wellbeing
* Access to Aviva Digi Care

We encourage applications from all backgrounds and carry out a fair and transparent process. Recognising there’s no one-size-fits-all approach to recruitment, we’re committed to ensuring every candidate has the opportunity to showcase their full potential throughout the recruitment process.

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