Job Description
Job Title: Retail & Brand Commercial Manager
Company: High street fashion organization (Will be revealed in the call)
Location: Old Street, London
Reports to: Senior Category Manager
Role Overview
Act as the lead for retail marketing within the Consumer Products team, driving brand engagement and sales across UK & Ireland. This role combines marketing strategy with strong commercial focus, working closely with Retail, Category, and Franchise teams to deliver impactful campaigns and business growth.
Key Responsibilities
- Develop and deliver short- and long-term retail marketing strategies aligned to business and commercial objectives.
- Lead the planning and execution of omnichannel marketing campaigns across key brands and franchises.
- Partner with UK & Ireland retailers to design and implement tailored, high-impact campaigns that differentiate each account.
- Drive brand awareness, customer engagement, and fan acquisition through innovative marketing activations.
- Ensure all marketing initiatives are aligned with commercial goals, delivering measurable impact on sales and ROI.
- Identify consumer trends, insights, and market opportunities to inform marketing strategies.