SEO Executive required for my client in Reading, Berkshire. This role is 3 days in office. 2 days at home. As SEO Executive you'll be joining a Digital Marketing team of 10 and reporting to SEO Lead. Required Skills/Experience: Experience improving organic search rankings and driving website traffic. Hands-on experience conducting keyword research, competitor analysis, and website audits using industry tools and platforms. Familiarity with various SEO techniques, such as on-page optimization, off-page optimization, content optimization, link building, and technical SEO. Experience in monitoring and analysing website traffic, search rankings, and user behaviour to identify issues and opportunities for optimization. Familiarity with A/B testing and tools