Job Description
Regional Sales Manager – Commercial Refrigeration\n\n(Account Manager / Area Sales Manager / Business Development Manager – HVAC | Distributor Channel Sales)\n\nLocation: UK – North UK\n\nRecruiting for a Regional Sales Manager to join a highly respected manufacturer of commercial refrigeration systems — a well-established name with a strong reputation in the UK HVAC/R sector.\n\nWith proven success already achieved through partnerships with several of the UK's leading HVAC distributors, this is a role focused primarily on account management — ensuring strong relationships, driving continued growth through existing channels, and supporting installer/contractor sales via your distribution partners.\n\nThere's a long-term opportunity for business development too, as the company continues to review its channel strategy and identify potential for additional distribution partnerships.\n\nThe Role\n\n * \n\n Manage and develop key distributor relationships across the UK HVAC/R market.\n\n * \n\n Support distributor sales teams to help drive pull-through demand at installer and contractor level.\n\n * \n\n Train and educate distributor and contractor partners on new product launches, technical features, and system benefits.\n\n * \n\n Identify new opportunities for growth within existing accounts — focusing on product range penetration and volume increases.\n\n * \n\n Strategically assess opportunities to bring new distributors into the network over time.\n\n * \n\n Work closely with marketing and technical teams to ensure brand visibility and technical support are first class.\n\nBackground:\n\n * \n\n Sales experience within the HVAC, Refrigeration, or wider Engineering sectors is essential.\n\n * \n\n Strong understanding of distributor channels and sales cycles to installers and contractors.\n\n * \n\n Comfortable with a role that is account management-led, but still commercially aware and proactive.\n\n * \n\n Self-motivated and able to manage a key distribution relationships\n\n * \n\n Confident presenter and relationship-builder, able to engage at branch level and at a senior commercial level.\n\nPackage on Offer:\n\n * \n\n Salary: £45,000–£52,000+\n\n * \n\n Bonus 20%\n\n * \n\n Car/ Car Allowance\n\n * \n\n 26 Days Holiday\n\n * \n\n Medical\n\n * \n\n Pension