Job Description
We are currently recruiting on behalf of Ariat, a globally recognised brand known for its innovation, quality, and performance-led footwear and apparel.
This is an exciting opportunity for an ambitious, commercially driven individual to join the business as a Junior Area Sales Manager, taking ownership of an established territory and helping to drive continued growth across the UK wholesale market.
The Opportunity
Reporting into the Regional Sales Manager, you will manage and develop a portfolio of wholesale accounts across the East of England, while identifying new business opportunities to expand brand presence.
You’ll work across multiple channels including equestrian, country performance, workwear, and western, collaborating closely with internal Sales, Marketing, and Product teams to deliver impactful go-to-market strategies.
Key Responsibilities
* Manage and grow an existing base of wholesale accounts
* Identify and win new business within your territory
* Deliver seasonal sales presentations and product ranges
* Build strong, long-term relationships with retail partners
* Support in-store and online sell-through through merchandising and brand execution
* Provide market insight and represent the brand at events and trade shows
About You
We are keen to speak with candidates who are:
* Ambitious, driven, and commercially minded
* Strong relationship builders with excellent communication skills
* Organised and self-motivated in a field-based role
* Experienced in sales, retail, or customer-facing environments
* Interested in equestrian, outdoor, or country lifestyle markets
This role is ideal for someone early in their sales career or a high-performing retail professional looking to transition into field sales.
What’s on Offer
* Competitive salary with bonus structure
* Car allowance
* The opportunity to represent a premium global brand
* Ongoing training and career development
* Comprehensive benefits package including private medical and wellbeing support
Why Join Ariat?
Ariat offers a dynamic and supportive environment where you’ll gain hands-on experience across sales, marketing, and commercial planning—making this an excellent step for anyone looking to build a long-term career in field sales and brand management.
The Advocate Group is the exclusive talent partner for Ariat. All direct or third party applicants will be forwarded to The Advocate Group for processing.