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Client acquisition manager

DoThinkDo
Acquisition manager
Posted: 19h ago
Offer description

Job title : Client Acquisition Manager Days per week : full time Location : Hybrid (remote and 3-4 days onsite in Central London) Reporting to : CEO We’re looking for an ambitious Client Acquisition Manager to lead our focus on bringing new customers to the world of DothinkDo as we look to accelerate our commercial growth. About DoThinkDo: We create immersive, hands-on learning experiences that unlock human potential and creativity whilst driving organisational performance. We partner with esteemed brands like Bupa, AstraZeneca, Specsavers and Virgin Media O2 to unlock the potential of their people by combining an experiential and effective mix of acting techniques, behavioural psychology and group coaching. Whether it’s a leader learning to inspire their team or a team tackling the challenges of the modern changing workplace, we’re here to help them stretch, grow, and perform at their best. We’re a tight-knit team delivering in-person and online experiences that shape people’s careers and lead to life-long behaviour change. The Role: DoThinkDo is an innovative company with ambitious growth plans, this role is key in helping us deliver those plans. Leading the charge on our wider acquisition strategy, you’ll be working closely with both marketing and Learning partners, using your unique blend of creativity and commercial thinking to help DoThinkDo grow, inspire, and stand out! Your Focus Areas: 1. Lead generation Own the execution strategy for attracting new leads Drive outbound sales activity to secure meetings and conversations that convert to tangible opportunities Own the inbound stream of opportunities, work with marketing across multiple channels to build our brand and visibility Leverage all available channels to maximise outreach Build contact & influence networks Build strong relationships with stakeholders at potential / future client organisations Analyse and profile industry events and publications for attendance / advertising Design and execution of targeted advertising 2. Account-based marketing Working with Marketing and Learning Partners to open up new growth areas in existing accounts Support ABM planning, creation of contact and department mapping Follow up calls and meetings with prospects 3. Marketing collaboration and support Competitor analysis and profiling Create client acquisition and industry / sector specific campaigns Creation and curation of relevant and meaningful sales & marketing collateral 4. Events Manage funnel of digital and in-person events for attracting new customers, Create CRM campaigns and sequences to identify, invite and nurture event attendees Collect participant report on effectiveness of approaches Conduct AB testing to establish best practice for event outreach Who you are: We are looking for a creative thinker, someone who loves to collaborate and is curious about communication, about how people learn and what we can do to help everyone achieve their potential. You’ll have several years experience within a consultative b2b sales environment, ideally within learning / training organisations, and be competent with the mechanics of client acquisition such as CRMs (Hubspot is ideal), campaign generation and proposal writing. You’ll have an interest in how AI can and will shape Business Development. Experience using LinkedIn Sales Navigator to identify and generate leads is also a bonus.

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